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Google Mobile Announces Search by Voice for Maps

cgseo — Thu, 22 Apr 2010 03:08:00 +0000

If you want to map a locale or score some directions but want to avoid driving into a pole, you can now use your pipes . Google Maps now recognizes Search by Voice on Windows Mobile and Symbian S60 phones. Google introduced Search by Voice in 2008 and has been rolling that functionality out into different parts of the Googlesphere since. Now Google Maps 4.1 comes with voice search. Sponsor The categories of search that Maps will now recognize vocally includes the full spectrum of search fields already enabled for mobile. business name business category city, state ZIP code postal address intersection, city, state airport code latitude longitude Hands-free it is not, however. To start the search you still need to open Google Maps and hit "call" prior to making your search. The install is available on qualifying phones at m.google.com/maps . An interesting aspect of the language settings the ability to select not just your language but, if it's English, the accent you use. I wonder if this functionality will be available to Spanish-speakers or whether the different accents within Yue Chinese will eventually be recognized. Discuss

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Google Mobile Announces Search by Voice for Maps

TwitterClaims: Be First In The Twitter Username Land Rush

cgseo — Wed, 21 Apr 2010 20:24:59 +0000

Last week after Twitter's Chirp conference, Danny Sullivan of Search Engine Land asked Twitter Co-founder Evan Williams when we would begin to see the release of inactive and deleted Twitter usernames back into the wild. The answer turns out to be soon for some and later for others, but the question remains - how will we know when that name is finally available? Well, two developers, Blake Crosley and Luke Woodard , have jumped onto this goldrush and created TwitterClaims . Sponsor According to Sullivan, Twitter is still trying to figure out the proper way to handle the situation, as some usernames have been used but have recently sat inactive, while others were swept up in mass name claims by squatters and others still have simply been abandoned. (Sullivan notes an anecdote by Williams of one person who registered more than 10,000 names in one fell swoop but has done nothing with them.) So if you've been eyeballing that perfect Twitter username, just watching it sit there and do nothing, TwitterClaims claims to have the answer. Simply enter your email address and give the site up to ten names that you're looking forward to having and the service will email you when the name becomes available. The service checks once an hour to see if the name is available and once it is, it emails you to let you know. Simple. It looks like anyone can claim a name, so once it becomes available and the notifiction is set, it's on. You'll still have to get there first, and others can be getting the same notification about that same username. Discuss

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TwitterClaims: Be First In The Twitter Username Land Rush

Live Blog: Mark Zuckerberg’s F8 Keynote

cgseo — Wed, 21 Apr 2010 17:50:19 +0000

Facebook is hosting its annual f8 developer conference in San Francisco today. We expect quite a few announcements around new features and products today, including more information about the availability of a firehose of user data , geotagging, payments and the rumored off-site "like" button that publishers will soon be able to embed in their pages. Read on to find our live blog of Mark Zuckerberg's keynote. The keynote is scheduled to start at 10 a.m. PST (GMT -7:00). Sponsor Watch it Live You can also find live video of the keynote here . We will refresh this page regularly during the keynote. Please reload this page to see these updates. 9:45: Audience is getting seated. 10:01: Looks like there is a little delay. Keynote is now scheduled to start at 10:10 a.m. PST. 10:07: Rumor : Facebook and Microsoft will announce a new application partnership. Image credit: Devin Reams . 10:11: Zuckerberg on stage. 10:12: "What we have to show you today will be one of the most transformative things for the Web we've ever done." Open Graph: Puts people at the center of the Web. "The Web can become a semantically meaningful set of connections." 10:14: Recap of Facebook stats: 400 million users on Facebook, 100 million people use Facebook Connect. "A lot of startups are requiring that their users use Facebook Connect. We want to make it simple to create these personalized experiences." Policy updates: All permissions are now managed in one permissions dialog. Cache: Developers can now store information for longer than 24 hours. 10:18: Facebook credits: More than 100 developers working with Facebook already. 10:18: Back to Open Graph: "Facebook only maps out the part of the social graph that relates to people." Others, like Yelp and Pandora map out the social graph around other topics. 10:21: There is no way to bring these different graphs together yet. Right now, developers use the stream metaphor, but the services don't understand these connections. 10:22: By connecting these graphs, Facebook will be able to show you restaurants your friends like, music your friends like, etc. "By doing this, the Web will get a whole lot better." 10:23: New Graph API: Makes it simple to read connections on FB. Based on a new standard. New plugins for sites: Make your sites instantly social and personalized. 10:24: Example: See what your friends already liked on CNN. CNN won't know who you are or who your friends are. On CNN homepage: See all your friends' activity. 10:25: Bret Taylor (formerly of Friendfeed) on stage. 10:27: How do you get people to feel comfortable with importing their Facebook friends? Experience from Friendfeed: The only signup button that mattered was Facebook Connect, because that was the best way for people to find their friends. 10:28: New products: Social plugins: add social features with just one line of HTML. Universal like button: A like button for the Web that will instantly share your like back to FB. Based on an iframe. 10:31: Activity streams plugin: Transport the FB news feed to your site. 10:31: Recommendations plugin: Show users articles on your site that they are most likely to like. Highly personalized. Login plugin: See which of your friends already signed up for a given service. Social bar: The "kitchen sink" of Facebook's new plugins. One bar at the bottom of the site will show all of these features. 10:33: Talking about the news feed: Open Graph will make the stream more useful. Allows you to markup your pages to tell Facebook what kind of real-world object your page represents. You can say, for example, that a page is about a band and where this band is from. New section on your profile can now show which movies, songs, etc. you liked. 10:36: Launching with 30 partners today. You can also subscribe by topics. These likes and updates will point to sites outside of Facebook. "My identity is not just defined by Facebook but also by all of the things I do around the Web." 10:38: Graph API: Our attempt to re-architect the Facebook platform with simplicity and the Graph API in mind. 10:40: You can download all of the connections of a given user from the Graph API. 10:41: Search: You can search through all of the public updates on Facebook. Real-time will be built-in. Facebook will ping developers when a user posts an update. 10:42: Facebook will use oAuth 2.0. "It's so much more awesome than our current system. Available for the Graph API and all of Facebook's existing APIs. 10:44: Zuckerberg back on stage. Facebook expects to service a total of 1 billion like buttons today. 10:45: "The Web is at an important turning point today." Startups require their users to bring their real identity. "The default is now social." 10:46: What kind of products would be possible if Facebook partners already knew everything about their users? Microsoft Docs.com: Online version of Microsoft's office suite. Collaborate with friends on documents. All of the power of Microsoft Office - but with a built-in social experience. Second example: Pandora. See what bands your friends like on Pandora. 10:50: Zuckerberg finishes the keynote with an anecdote about his girlfriend. Discuss

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Live Blog: Mark Zuckerberg's F8 Keynote

SugarCRM: Speed, Search and the Data Deluge

cgseo — Wed, 14 Apr 2010 00:34:00 +0000

Sugar CRM is launching a new user interface as part of Sugar 6. It comes with a focus on what is becoming a prerequisite: an emphasis on speed, search and deeper integration with third party applications and mobile devices. The speed issue is one that SaaS providers always seek to mitigate as they want the service to seem as responsive as if it were worked on the desktop. Sponsor To do this, Sugar CRM is providing a revamped set up that when completed is supposed to be optimized for speed and designed for the experience that comes with using a social network. It includes a new, global search, another effort to optimize the experience for the end user. Search is becoming increasingly critical as more data is available for integration with third party apps. Sugar CRM will strengthen its search with an open-source engine such as Lucene . SugarCRM is paying close attention to the user experience, knowing it is a key to acceptance among users of CRM environments. SugarCRM also includes native application support for the iPhone Android and the Blackberry. The company has also introduced a native app for the iPad. Application integration is the hallmark of the emerging social CRM application. SugarCRM fits with LinkedIn, Hoovers and Jigsaw through its Cloud Connectors service, which connects third-party data service. SugarCRM also works with Sugar Plug-Ins for Microsoft Outlook, Word and Excel. But can't this all become a bit overwhelming? All this data flowing into one CRM environment means that the customer needs to think carefully how to organize, discover and share what comes into the network. That's why it makes sense that a search and potentially analytics component will become standards for services like SugarCRM. It's also why SugarCRM has a certain advantage. Open-source platforms will thrive in the data deluge to come. Third-party services become critical as components that make sense of internal and external information. It's just a matter of how those applications are applied so customers can get relevant information that they need for the opportunity at hand. Discuss

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SugarCRM: Speed, Search and the Data Deluge

Microblogging vs. Blogging: 5 Ways to Create an Open Twitter Alternative

cgseo — Tue, 13 Apr 2010 22:35:00 +0000

Given the recent developments in the Twitter developer ecosystem, I think it's a good time to revisit the idea of an open Web alternative to Twitter. The fact is, the differences between microblogging and normal blogging are insignificant. I'm going to detail five of the differences. My point in doing so is to illustrate that the best way to bootstrap an open alternative to Twitter is not by inventing a bunch of new technologies or products. Instead, I want to show that most of the pieces already exist in the current blogging ecosystem. With a few modifications, a distributed microblogging ecosystem can easily emerge. Sponsor Guest author Chris Saad is VP of strategy at Echo , the world's leading provider of comment/conversation technology to Tier 1 publishers. His role is to track trends in the marketplace, listen to and participate in the community and translate those needs into actionable product direction. His background includes co-authoring of the Attention Profiling Markup Language (APML) specification, and co-founding the DataPortability Project . Used by Digg, BBC, NewsGator, France Telecom and others, APML is industry standard for Attention Profiles. The DataPortability project's mission is to advocate interoperable data portability for users, developers and vendors. Length Microblogs are, well, micro. They are shorter. This is not some marvelous invention - it is a simple, imposed limitation on the input field. Any publishing software today, from WordPress to Drupal, can be modified to force users to stick to 140 characters - call it "microblogging mode". I don't think this particular difference (or how to bridge it) warrants much more explanation. Real Time While blogs used to update rather slowly in a publish and subscribe model, microblogging has had a reputation for being faster or real time. The old school refresh rate of 15 minutes or more (the time between RSS refreshes) seems like an eternity these days. Of course the reality is that the Twitter API is still incapable of sending updates to individual clients in real time, and the whole thing is far from real time. Updates in seconds, however, is a key trait of microbogging. The fact is, however, that blogs now have a method of pushing updates that's faster and more effective than even the Twitter API. It's an open standard called PubSubHub and it's supported by both Blogger, WordPress, Buzz and countless other smaller services. Blogs are already real time. Identified Subscriptions One of the nice things that Twitter does that traditional Blogging software does not do is called Identified Subscriptions. That is, when you subscribe to (a.k.a follow) a user, their name and face appear in your sidebar, and you get a nice little ego boost in the form of a notification email and increase in your follower count. Why couldn't we add a simple mechanism to PubSubHub so that when a client subscribes to push updates, it leaves behind some optional identifying information about the user like their name and avatar? Or maybe instead of leaving the actual username and avatar, it might provide a URL to the subscribing user's own microblogging site that has that metadata stored in the header. Addressability This is perhaps the most complicated difference and gap to close. With Twitter, you can easily say, "Hey @chrissaad you are are a crazy hippy" and I will get it in my message stream. Blogs can't do that right? Well, actually, blogs have been doing addressability since day zero. The same way the rest of the Web does addressability - using links. Bloggers frequently link to each other and then check their trackbacks and pingbacks for incoming references. The only problem with this model is that it's not user friendly enough. Mainstream users don't understand URLs and checking pingback and referrer logs is just plain silly. So rather than reinvent the wheel, why not just add rubber? To make it easier for users, imagine if blogging software kept track of the users you were following (see Identified Subscriptions above) and when you type the equivalent of "@", they provided a list of suggested aliases to choose from. When you select the person you are addressing, the software could insert the alias and hyperlink the name to the associated URL of that user's microblogging site. Clients, then, could subscribe to Google Blog Search (remember blog search is essentially the blogging world's open firehose) and search for any reference to your personal URL. The rest is just presentation tricks to show those replies mixed in with the rest of your microblogging items. Clients Why can't existing Twitter clients allow users to subscribe to PubSubHub enabled RSS and Atom feeds. They would also subscribe to the Google Blog Search for references to your own URL (for @ replies). No need to rip and replace Twitter, just offer an open alternative: subscribe to any site - anywhere. The Future As you can see here, microblogging is and could be fundamentally the same as blogging in terms of the mechanics and technologies involved. The techniques used to build and improve the open blogosphere could be used to bootstrap a microblogging sphere as well. There have been many big strides in this area, such as Status.net. The opportunity now is for the (ex?) Twitter clients and blog publishing platforms and the standards groups to make small tweaks to extend the technology in the right way. Discuss

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Microblogging vs. Blogging: 5 Ways to Create an Open Twitter Alternative

Quicktake Analysis: What Twitter’s “Promoted Tweets” Means To The Ecosystem

cgseo — Tue, 13 Apr 2010 12:54:16 +0000

The Altimeter Group was pre-briefed by Twitter COO Dick Costolo last week about this upcoming launch, we’ve had some time to think over what it means to the industry. Help your boss fight through the clutter, send them this post. Summary: Twitter has launched Promoted Tweets, combining paid and organic media. Brands can now advertise promoted tweets on search pages, however the community has power over which tweets will appear measured by Twitter’s new metric called “resonance” which factors in behaviors like the retweet, at, hash, avatar clicks. Brands can now purchase CPM based ads to promote these popular tweets at the top of a Twitter search term –even in categories they aren’t well known in, influencing awareness. Marketers beware: unlike traditional advertising or social marketing this is both a combination of earned media and paid media. For Twitter this experimental move makes sense as it taps into deep pockets of online advertisers without jeapordizing sanctity of the community as users will self select which tweets will resonate and thereby become promoted ads. How it will work, a likely use case scenario: Twitter users will continue to interact with each other, and popular tweets will receive a high ‘resonance’ score from Twitter. Some of these Tweets will be created by brands, and some by the users themselves. Tweets with heavy resonance can be purchased by advertisers in a CPM basis to appear as the first ’sponsored’ Tweet on a search term. The sponsored tweets will be clearly labeled and have a different background color. These promoted tweets will only stay if users continue to resonate with them, those that don’t will disappear and a different tweet with resonation will appear. Matrix: What Twitter’s Promoted Tweets Business Model Means to the Ecosystem This has several implications to the ecosystem as a whole, we’ve broken down the impacts to the various players in this matrix: Player Direct Impacts What They Will Do What No One Tells You Twitter Finally gets a business model beyond search deal partnerships with potential to scale. Taps into deep pockets of online advertisers. Experiment. Expect black and gray hat marketers to try to game this system, in order to obtain resonance. Twitter will constantly tune algorhythm like Google does. Expect this to cascade to their partners and grow into the ecosystem as Twitter aggregates resonation on other 3rd party sites Twitter Users Have power over which promoted ads will stay visible Initially be shocked by changes, then learn they can help self select tweets that will be promoted.. In the real time resonace world users have a lot more power Power tweeters like celebs and digerati will be targeted by marketers to engage and resonate tweets. Twitter users that retweet tweets may be surprised to see their promoted tweets in search engine results ads. Social Marketers The conversation is now being monetized, with changes to the outcomes of whats expected of the online conversation and engagement. Educate traditional marketers. These folks will try to increase resonance of tweets by interacting with community. Will build an inventory of top promotable tweets Don’t go overboard, make sure you think of this in the larger context of integrated marketing. Avoid shiny tool syndrome. Must pay close attention to what terms are resonating with community to build inventory Direct Marketers and Advertisers Finally traditional advertisers and direct marketers have skin in the social game in a way they know. Flail. Many will try to buy their way in and obtain resonation without asking why a tweet resonates. Will fight over top searched terms in Twitter, expect a lot of contests to promote tweet engagement. Expect tension between this marketer and the social marketer if education is not completed. Developers and Agencies A clear goal (resonation) has been put forth, with opportunity to get a cut of the incoming advertising dollars. Developers are waiting with baited breathe for Chirp developers conference this week to see how this will be tied in. Twitter has indicated that promoted tweets will spread to clients, expect revenue sharing to be offered Don’t buy the first ‘resonation solution’ that comes around, expect half a dozen vendors and agencies to approach brands in the next quarter offering the ability to increase ‘resonance’ and case studies will show increase in resonance. Competitors and Search Engines A new player being in town a new form of advertising is afoot changing the game. Expect nervous deals to come to the table on how search engine results can factor in Twitter’s resonance. Expect players like MSFT and Yahoo to quickly launch their version of defining how the social web should be categorized. They will have the advantage of built in ad base of advertisers and millions more users. Expect existing Twitter partners Google Search and Microsoft Bing will fold this in and reward resonance and combine with page rank, or will create their own metric to reward social engagement For Resonation, Brands Must Pay Closer Attention To Users –This Isn’t Traditional Spray And Pray. Power continues to be in the hands of the users, however brands that pay attention to why tweets resonate will have a leg up. here’s how you should approach this new space: Change your mindset, as organic and paid merge: This is a combination of organic and paid ads, you’ll need skills from both worlds to be successful. Direct marketers should educate social marketers, and social marketers should explain how resonation occurs in the conversational web. Remember, this gives top tweets staying power beyond the constant stream of chatter. In the end, remember that users have power over which advertising inventory will be created, chosen, and allowed to stay as a promoted tweet. Remember Twitter users have power over which promoted Tweets will work: Remember that users they get to choose which tweets can be put into the advertising inventory as their interaction will self select which tweets can become promoted. Secondly, promoted tweets that don’t yield community engagement will also fall off the stream. is that in the real time resonance world users have a lot more power. Brands must analyze what works for users first before promoting tweets. Then, carefully pick tweets to be promoted by analyzing the conversation: First, monitor which tweets are already resonating with your brand, take note of what is causing it to resonate and in what context. Secondly, recognize that these tweets should have long term impact, not a daily special as the tweet is promoted, users will interact with it, forcing it into a viral loop. For best results, experiment with promoting tweets from your customers –not just those that you create. Recognize that ‘Resonance’ is the page rank of microblogging: Advertising agencies and social marketing agencies will come out of woodwork with “resonance solutions”, yet most will do it wrong. Instead, look for a sophisticated partner that knows the value of social conversational marketing to create an inventory and the long term experience of an advertising agency. Expect resonation to also cascade to other social networks like Facebook and even community platforms and content management systems to derive what content should surface. Twitter has made nods to new dashboards to appear, expect your agency partners to align around resonation as the new ROI. This post is the result of the collaborative efforts of the Altimeter team including Charlene Li (Leadership), Alan Webber (Web User Experience/Government), Michael Gartenberg (Mobile and Devices) and Christine Tran (Customer Strategy Research), learn more about the Altimeter Group . For more news, see Twitter blog , AdAge , and NYT for details . > > > > > > > > > > > > > > > >

Google’s Latest Acquisition: Plink, Mobile Visual Search Startup

cgseo — Mon, 12 Apr 2010 15:03:54 +0000

Google's newest acquisition is Plink , makers of a visual search application for mobile devices called PlinkArt. The app "recognizes almost any work of art," claims the app's homepage , "just by taking a photo of it." In addition to the visual identification aspect, Plink users can also discuss the art within the app, send images to friends or order prints of the artwork. On its own, Plink sounds like an entertaining and educational tool, but one whose real-life implementations would probably be limited to a tour of an art museum or a late-night cram session for an Art History exam. But Google didn't just buy Plink for the art it can identify - that's just an added bonus. It's likely that Google bought the company more for the algorithm that powers the smart application and brains of those who invented it. Sponsor According to a post on the Plink company blog , developers Mark Cummins and James Philbin, Oxford PhD students whose company was only four months old when acquired, will now join Google to commence work on the search giant's "Google Goggles" project. This ambitious, futuristic mobile search application is already available for Google's own mobile OS, Android, in a limited format. At the moment, you can use Google Goggles to take pictures of real-world objects like landmarks, logos, books, contact info, places, wine and - oh yes - artwork, too. The mobile application then recognizes the images and objects in your pictures and that, in turn, kicks off a Google search for whatever item it finds. While on the one hand, it does seem amazing that a mobile application can "see" the world like this, the reality is that this sort of mobile search experience is still in its infancy. Unlike with Google's text-based search engine, there's no guarantee that the app will be able to recognize the image in your photo. Was the photo too blurry? Too dark? Or was it a building (book/place/etc.) that the app doesn't know yet? But just as how the original tablet computers were heavy, clunky, inelegant devices that blazoned a trail that led us to the sleek and shiny iPad, a tablet some now claim will "revolutionize" computing, Google Goggles could one day lead to a world where everything we see - including people! - can be identified through the eyes of camera and an algorithm. That's a somewhat frightening concept, but one that's also incredibly exciting at the same time, we have to admit. Plink will now become a part of that effort, enhancing Goggles' artwork search engine while the engineers bring their talent and ideas to forward the project as a whole. "There are beautiful things to be done with computer vision," reads the blog post signed "Mark & James." "It's going to be a lot of fun," it concludes. For us, too. (Originally reported via the Guardian ) Discuss

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Google's Latest Acquisition: Plink, Mobile Visual Search Startup

E-Books on the iPad: iBooks vs. Kindle for iPad

cgseo — Sat, 03 Apr 2010 23:58:25 +0000

Ever since Steve Jobs first announced iBooks for the iPad, pundits have been wondering about the future of the Kindle and similar e-book readers in the face of this new competition. Now that we actually have access to an iPad , we had a chance to take a closer look at both the iBooks and Amazon's Kindle for iPad apps. We are still waiting for the B&N iPad app, but both iBooks and iPad for Kindle already highlight the iPad's potential as an e-book reader. Sponsor iBooks It doesn't come as a surprise that Apple managed to develop the prettier e-reader app. Switching from the iBooks store - which looks a lot like the App Store - to your bookshelf is done through a nifty animation. Newly downloaded books and samples smoothly slide into the bookshelf and thanks to a faux 3d look and a page-flip animation, the app itself mimics the look and feel of a book. When you click on a book in your shelf, it flips open and zoom to the page you left off. Flipping the iPad to landscape mode switches iBooks from displaying on page per screen to a more book-like two-page view. Given how wide the iPad's screen its, this makes it a lot easier to read as the individual lines are much shorter. With regards to customization, iBooks allows its users to change the size of the font, but also the font itself (Baskerville, Cochin, Palatino, Times New Roman and Verdana). You can also set the screen brightness right from within any book, which is great for reading at night. As far as we can see, however, you can't switch to white text on a black background. Another neat feature is the search function that feels a lot like Spotlight on OSX. This search feature is extremely fast - though sadly it only works for the book that you are currently reading. You can't search through all of your library, though you can initiate a Google and Wikipedia search from within any book (these open up Safari, however). The iBooks app can also read DRM-free ePub texts. You simply download the e-book to your computer, drag it into iTunes and after your next sync, it will appear in iBooks. iBooks Store The iBooks store mostly features books between $9.99 and $14.99 (with a few outliers). There are currently about 30,000 free books in the store (courtesy of Project Gutenberg) and about 60,000 books from most major publishers - though there are still some holdouts . Every book in the store allows you to download a free sample (sometimes more than 50 pages long). Kindle for iPad Amazon, of course, offers a far larger store than Apple. With close to 450,000 paid and free books. It's worth noting that the Kindle store also launched with slightly more books (about 88,000). Compared to iBooks, Kindle for iPad feels a bit more pedestrian, as it doesn't feature fancy animations. Pages just slide left and right and instead of two-page view when you flip the iPad to landscape mode, you just get a single page with a very wide layout. The Kindle app also doesn't allow users to customize the font of a book, though it does offer the standard screen brightness and font size settings. Unlike the iBooks app, which only has a bookmark feature, the Kindle app allows users to annotate books and highlight passages in these texts. For students, this is a must-have feature and it's surprising that Apple didn't include this in its app. As with its other mobile apps, Amazon forces its readers to download apps from the Kindle online store. The only way to access this is through the browser. Here, Apple's ability to integrate the store into the e-reader application is a big plus. Verdict: iBooks is the Better App; Kindle is the Better Platform In terms of functionality, the choice between the two apps depends on your needs. If you need to highlight and if you want to take notes, then the Kindle app is the only way to go. If you just want to read, the iBooks apps is just fine. Prices in both the iBooks and Kindle store are likely to be very similar - especially now that Amazon is slowly giving up on its idea of selling all e-books at $9.99. The real advantage of the Kindle app is that you can read and sync books with more devices. You can start reading a book on the iPad at home or on the plane, for example, and then continue reading on your iPhone while you are waiting in line at the post office. Chances are that Apple will launch an iBooks app for the iPhone sooner or later, but until then, investing in Kindle books seems like a smarter decision as you don't lock yourself completely into Apple's smaller ecosystem. More About the iPad Launch Click here for our full archive of posts about the iPad launch . Discuss

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E-Books on the iPad: iBooks vs. Kindle for iPad

Twitter Highlights Popular Tweets, Goes Live With API

cgseo — Fri, 02 Apr 2010 15:48:28 +0000

Twitter turned on its new "popular" tweets feature in its search page last night, bubbling the three most popular tweets to the top of any search result. Previously, search results were only offered according to time, not any form of relevancy. In addition to the search feature showing up on search.twitter.com , the functionality has been turned on in Twitter's search API, so we're likely to see this sort of thing showing up in third-party clients soon, as well. Sponsor Don't be confused if popular search results aren't showing up when you search directly from the Twitter homepage - you need to specifically go to search.twitter.com for these new results to come up. For some reason, searching from the right-hand sidebar gives only results ordered by time. From the Twitter API Google Group on how tweets will be ordered: With this new project, we want to make real-time search even more valuable by surfacing the best tweets about a particular topic, by considering recency, but also the interactions on a tweet. This means analyzing the author's profile, as well as the number times the tweet has been retweeted, favorited, replied, and more. It's an evolving algorithm that we'll be iterating on & tuning until practically the end of time. While the Twitter search returns only three results, the API should return more if desired. The API is opt-in, as we wrote last time , and offers the ability to get only new results, only popular results, or a mix. We're immediately wondering how this might be used with the geocoding variable. Will we see similar functionality to the location trending on Foursquare or Gowalla? What does mean to identify tweets as singular hubs of conversation, like we see with Techmeme? Trending topics are just that - topics surrounded by many tweets. This makes the focus center not around many people talking about a topic, but instead a few tweets that many people are centering around. We know we've seen similar implementations with the likes of TweetMeme , but now that it's in the API, what will we see next? Discuss

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Twitter Highlights Popular Tweets, Goes Live With API

Wolfram Alpha is Coming to the iPad and E-Books

cgseo — Thu, 01 Apr 2010 21:10:24 +0000

Yesterday, Wolfram Alpha announced the price drop of its iPhone app and the return of its mobile site. Today, after Apple itself broke a press embargo that was originally set for Saturday, Wolfram Alpha is also announcing the launch of its iPad app, as well as the launch of its new Wolfram Alpha for e-books program. The fact that Wolfram Alpha would launch an iPad app - which will retail in a bundle with the iPhone app for $1.99 - doesn't really come as a shock. The e-book program, however, comes as a bit of a surprise, but makes perfect sense in light of Wolfram's new push towards making Wolfram Alpha ubiquitous. Sponsor Wolfram Alpha for E-Books The first application to make use of Wolfram Alpha for e-books is the visually stunning iPad version of Theodore Gray 's best-selling The Elements: A Visual Exploration of Every Known Atom in the Universe . The e-book application integrates Wolfram's computational knowledge engine closely into the e-book experience. It's easy to imagine calculus, engineering or geography textbooks that will also make use of Wolfram Alpha's vast data repository and its ability to manipulate this data. For now, the company is remaining relatively quiet about the exact details of the program, however. The full launch is scheduled to happen later in Q2 2010. As Wolfram Alpha's managing director Barak Berkowitz noted yesterday, the team's "number-one priority as of today is to get Wolfram|Alpha in the hands of everyone." This new e-books program is clearly another move in this direction. Wolfram Alpha iPad App Wolfram Alpha's newly affordable iPad app will make good use of the extra screen estate on the device. It will use a two-pane view, which looks like it will become a standard interface for many iPad apps. A sidebar on the right will feature your search history, examples and favorites, while the left side will display your results. We will take a closer look at the app once we can test it ourselves. Discuss

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Wolfram Alpha is Coming to the iPad and E-Books