That’s Not a Phone, It’s a Tiny Computer: Global Mobile Data Surpasses Voice

Posted on March 24th, 2010 in Social Media | Comments Off

The mobile phone's days as primarily a phone were short lived. Global mobile company Ericsson announced at the CTIA conference today that mobile data traffic surpassed voice traffic worldwide at approximately 140,000 Terabytes per month at the end of last year. GigaOM's Stacey Higginbotham writes , "Worryingly, that data traffic was generated by an estimated 400 million smartphones set against 4.6 billion mobile subscribers making voice calls. What happens when everyone has a smartphone?" This is an historic moment in terms of both technical capacity and the development of innovative features to serve mobile users. Sponsor The mobile industry is just coming to terms with this "tsunami of data" and the challenges it poses. Tricia Duryee wrote last year on MocoNews that two years ago none of the mobile companies would admit they faced a shortage of capacity, but that changed dramatically at the CTIA conference last year. In calling for more wireless spectrum, Qualcom co-founder Irwin Mark Jacobs said last year, "In the lab, we've done everything we know how to do to optimize spectrum. We have to use different tricks now." These tiny computers trying to use the spectrum that phones have traditionally used for voice are real game changers. As Duryee again reported last year, one smartphone equals 30 feature phones on a network, and one netbook or aircard equals 450 feature phones. It's not just about capacity, either. As mobile search specialist Peggy Anne Salz wrote last Summer, there's a whole lot of feature development possibilities opening up because of this data: "The advance of Internet-specific smartphones and the spread of app store schemes turns up the pressure on mobile operators (and their content providers) to decipher data transactions (on and off the network), combine it with location and demographic data and use the results to create a 360-degree view of the individual." Hopefully that will mean cool new features to serve users, not just mobile profiles to follow us around and target us with ads. So far smart phones have treated us pretty well though, haven't they? They certainly aren't just phones anymore. Don't miss the ReadWriteWeb Mobile Summit on May 8th in Mountain View, California! We're at a key point in the history of mobile computing right now - we hope you'll join us, and a group of the most innovative leaders in the mobile industry, to discuss it. Discuss

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That's Not a Phone, It's a Tiny Computer: Global Mobile Data Surpasses Voice

Targeted Website Advertising – Guide Visitors to Your Products

Posted on March 19th, 2010 in Targeted Website Advertising | Comments Off

Have you ever wondered how those internet business success stories happened? People that seemed like they were ill-suited to the lives of an entrepreneur suddenly found the correct combination of determination, product development and internet savvy to attract thousands of visitors to their site and make a comfortable living for their families.

There are many different reasons why these people are successful, but one of the most important is their intelligent use of targeted website advertising. Many people think that all internet marketing consists of annoying popup ads or email spam that will just fill up your inbox with links and offers that you never wanted, but this just isn’t true.

Just like highly sophisticated marketing campaigns that are used by large corporations, targeted website advertising requires that you do research on your audiences, and learn how they like to be communicated with.

If you’re interested in using targeted website advertising to get the most out of your marketing dollars, you should know that there are many different tactics that have been found to be effective in increasing traffic to web pages. You’ll have to decide which will work best with your company mission and the types of people that you’re hoping to attract.

One of the most important things to know about targeted website advertising is that it’s important to make wise decisions about where you place your brand name and logo. Don’t just sign up for an advertising service that pushes your banner ads to just any site.

Dumping an advertising campaign off on any group of websites might confuse your viewers, and convince them that you are just eager for anyone to click on your links. Targeted website advertising will only display your banner ads on sites that have content that is relevant to your business.

If you’d like to develop a targeted advertising campaign, but aren’t really sure how to get started with the services that you’ll need to make it successful, you might want to consider working with an internet marketing service that has experience promoting companies like yours. These services are going to cost

No one likes to feel like they are spinning their wheels and spending money on advertising that just doesn’t work. Click here to learn about time-tested techniques that can propel your business to the top.

Redirected Traffic – Drive Visits in Your Direction

Posted on March 15th, 2010 in Redirected Traffic | Comments Off

Have you been running an internet based business for a few months now, but can’t figure out why your daily traffic levels are so low? Even the most savvy internet users usually can’t tell you what makes them want to visit a site or not, so many web business owners are left with the frustrating task of learning by trial and error.

Many people don’t realize that internet marketing is very different from traditional marketing in some significant ways, and if you try to advertise your web site with the same mass marketing tactics that work for traditional businesses, you’re probably going to be wasting your money.

These days, many people are searching for the perfect marketing strategy that will both provide them with a high volume of consistent traffic to their web pages on a daily basis, as well as increasing their sales ration. Many have discovered that redirected traffic is one of the best ways to accomplish this.

If you’ve never heard of redirected traffic before, you should know that it is a method for redirecting traffic from popular, trusted websites right to your own home page. This way, you can be sure that people that are interested in your product or services are sure to find your site.

One of the great things about redirected traffic as a marketing technique is that it takes much of the guess work out of advertising your site. This is because the people that will be directed to your site using this technique have already expressed some interested in that industry to begin with. By clicking on a specified keyword or category, they will be delivered right to your pages.

Using redirected traffic means that you will be making a more efficient use of your marketing dollars, because you won’t be wasting your time advertising on sites that are not really attracting your target customers.

Don’t be worried if you feel like you aren’t really the best person to be in charge of your redirected traffic marketing campaign. Often these types of tactics are best left up to the internet marketing experts that have perfected their execution and delivery. Make sure you choose to work with a company that has a history of successful campaigns in your industry.

Many people don’t realize how important website promotion is to the success of their business until they are already struggling. Don’t wait until you’re desperate! Click here to learn more about redirected marketing and other tactics that work.

Internet Marketing – Climb to the Top

Posted on March 10th, 2010 in Internet Marketing | Comments Off

Owning or managing your own business can be very stressful, and many people have so many things to think about on a daily basis that they don’t even realize they are ignoring one of the most important business processes: internet marketing. Research has shown that millions of people turn to the internet first when they want to find a product or service, and you’ve got to figure out a way to take advantage of this ready-made audience.

Traditional marketing usually consists of creating promotional materials that can be distributed and disseminated in a number of different ways, usually through print, radio, or television advertising. While these methods have been proven successful to a certain extent, they won’t be enough to keep you fresh in the minds of web surfers.

Internet marketing is an amazing tool for entrepreneurs, because it never closes, it can’t be torn down or covered with another advertisement, and it isn’t so permanent that you can’t make changes if your product or service suddenly becomes different.

Something that you have to understand about internet marketing is that it is always most successful when it happens in a wide variety of ways, all at once. This means that you have to find a way to combine search engine optimization techniques, with email advertising, website linking and other tactics in order to build quality brand awareness.

When you talk to most new internet business owners about internet marketing, you are likely to see their face become a little frustrated and very confused. Because there are so many different ways to go about it, choosing the right methods can be difficult.

If you want to take advantage of all the different ways that internet marketing can help to propel your business to the top of its industry, but you don’t want to waste time making silly novice mistakes, you might want to consider using an established online marketing firm to design and execute your campaigns.

The best internet marketing companies are the ones that have been around for a long time, and that have proven over and over again that they can increase visibility and sales for their client companies. Don’t be sucked in by fly by night companies that tell you they can double your traffic overnight, because these claims are often much too good to be true.

Don’t waste your time on marketing techniques that won’t get you noticed in the audiences you’re targeting. Click here to learn more about internet marketing.

Website Promotion – Get Noticed

Posted on February 26th, 2010 in Website Promotion | Comments Off

Imagine this: you spend two months working with a web designer to make your new site look cutting edge and interesting. You’ve got great products or services to offer people, and you’ve done your research so you know that there’s a demand. You’re ready to start earning money, and when you launch your site, you expect thousands of people to start clicking on your links and making purchases- but none of that happens. You’ve forgotten that website promotion is an essential part of being a successful online business person.

The fact that anyone with the right drive and ambition can start a business on the internet is both an advantage and a disadvantage. Although this gives more people the opportunity to take control of their careers, it also means that there are many mistakes to be made before success is captured.

If you’re ready to have your website noticed by more of the right kind of internet users, you have to realize that website promotion is something that you have to be doing all the time. It’s important to remember that while this is important to the success of your site, it doesn’t have to be complicated or expensive.

If you’ve never thought about the need for website promotion before, you should realize that it’s alright if you don’t have a degree in internet marketing or advertising. Many of the best website owners out there have turned over this portion of their business to the capable hands of professionals that can get results quickly and efficiently.

The best website promotion services out there are the ones that can give you easy access to a whole collection of promotional services that are designed to get people clicking on your links and making purchases on your site right away. This is usually the most cost effective tactic, because it addressed your need for a comprehensive plan of attack.

Many people don’t realize that getting professional help with website promotion doesn’t mean that they have to have a large website, or that they have to have a large budget for promoting that website. Thanks to healthy competition between promotion providers, it is usually possible to get these services at a low price.

No matter which website promotion services you decide to use, make sure that they offer you a proven social bookmarking element. If you spend hundreds of dollars to promote your site, but you ignore social media, you’ll be doing yourself a disservice.

Don’t allow you website to slip into oblivion! Click here to learn more about promotional tools that will increase your visibility and the level of traffic that comes to your site.