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	<title>LSQHA Blog Reviews &#187; Online Advertising</title>
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		<title>Startup Strategy Roundtable: Well-Defined Niches Work Best</title>
		<link>http://www.lsqha.com/online-advertising/web-marketing/startup-strategy-roundtable-well-defined-niches-work-best</link>
		<comments>http://www.lsqha.com/online-advertising/web-marketing/startup-strategy-roundtable-well-defined-niches-work-best#comments</comments>
		<pubDate>Thu, 22 Apr 2010 23:30:00 +0000</pubDate>
		<dc:creator>cgseo</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[current]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[ideas]]></category>
		<category><![CDATA[India]]></category>
		<category><![CDATA[Massachusetts]]></category>
		<category><![CDATA[roundtable]]></category>
		<category><![CDATA[segment]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[sramana-mitra]]></category>

		<guid isPermaLink="false">http://www.lsqha.com/uncategorized/startup-strategy-roundtable-well-defined-niches-work-best</guid>
		<description><![CDATA[ Today I spoke with a diverse group of new entrepreneurs as part of my ongoing Online Strategy Roundtables . Together, this group illustrates how a business depends on how sharply the target market is defined. One entrepreneur is well on her way and another needs to focus more on his strongest market segment. Like many entrepreneurs, the other two are clearly accomplished people, but don't come from a business background. For such entrepreneurs it is often worth looking for a cofounder who can fill in with expertise in areas where gaps exist. Sponsor Guest author Sramana Mitra is a technology entrepreneur and strategy consultant in Silicon Valley. She has founded three companies and writes a business blog, Sramana Mitra on Strategy . She has a masters degree in electrical engineering and computer science from the Massachusetts Institute of Technology. Her three books, Entrepreneur Journeys , Bootstrapping, Weapon Of Mass Reconstruction , and Positioning: How To Test, Validate, and Bring Your Idea To Market are all available from Amazon. Her new book Vision India 2020 was recently released. Mitra is also a columnist for Forbes and runs the 1M/1M initiative. Julie Goldman did a nice presentation of her company The Original Runners . In 2003, she was the first to offer non-slip, high-quality fabric aisle runners for weddings and special events. Through her website she offers gorgeous hand-painted runners wholesale, and business has been growing to a revenue of $700,000 last year. I really like how tightly focused this business is. Niched wholesale businesses are great! Her main concern is that two dozen lower-quality copy-cat competitors have popped up over the years. To stay ahead of her competition, whom she describes as mom &#038; pop at-home operations, I suggested she work with bloggers who are influencers with wedding planners (her main customers) to help specifically articulate why her product is superior. She has already relocated the business from New York City to New Jersey to reduce costs. To further counter the pricing pressure she is feeling from her competitors I suggested she look at relocating somewhere where it will be even less expensive for her to operate, like Vermont perhaps. She plans to launch a new brand as an accessory line and we discussed how it is only when she markets this new brand to her list of existing runner customers will mentioning "from The Original Runners company" hold any weight. New customers will not recognize the name and its association with quality products. We also spoke about SEO and search engine marketing, on tightly focusing pay-per-click campaigns on higher-end markets rather than going broad with a worldwide campaign. So far Julie's is a great case study of a growing niche business. Next up was Sonali Roychoudhury presenting for Pursue Natural . Sonali is a scientist who is working with a team that is conducting research to find and bring natural medicinal plants to market that are not in the mainstream. Like many entrepreneurs who do not have a business background, Sonali is risk averse, unwilling to make assumptions, and uncertain as to what the next steps should be. We discussed the natural breath freshener that they have produced. It seems like the cost of entry into this small niche market is too high for this to make sense. She then explained how a small but loyal customer base has grown for this product through their process of testing the marketplace. By just setting up a direct Web sales business targeting their existing fans and the extremely high end natural product boutiques, I believe she could build a very nice small business selling small quantities month-to-month. As long as it is profitable, a small business is more than worth building. Lorenz Lannens and his company Online Design Bureau started as a consulting business that grew into to a Web solution for small and medium sized companies that helps them to develop their Web marketing strategies. His product and service enables clients to set up their Web marketing system, and he has metrics from early customers showing the system works. As we discussed his current customers, it became clear that his service is not really for startups, but more for businesses that are not Web savvy. I believe if he goes after companies that are not doing Web marketing as his segment and targets the verticals that his current clients fall in (like architecture firms), his list of customers will grow. I liked this presentation and clearly there is a need for this service. Many entrepreneurs who have pitched at these roundtables could probably use Lorenz's help. In fact I suggested that both Sonali and Felice tap into his expertise. Lastly, Felice Gerwitz presented Scholar Square , a beta site targeting the homeschool community. She is an educator and author who specializes in homeschooling and hopes to sell a wide range of presentations and seminar classes through this site. As Felice explained her ideas, it became apparent that she is trying to do too many things for too many people, the classic "spray and pray." I may have been a bit hard on Felice when she told me she did not go through the Clarify Your Story questionnaire as she was asked to on the roundtable registration page, but I think it needed to be said. There are no shortcuts when you are an entrepreneur. You need to do your homework. Felice needs to focus on the segment of the home school market that she tackles the best and is passionate about, and let the other ideas go. This should help her site find its center of gravity and its customers. These roundtables are the cornerstone programming of a global initiative that I have started called One Million by One Million ( 1M/1M ). Its mission is to help a million entrepreneurs globally to reach $1 million in revenue and beyond, build $1 trillion in sustainable global GDP, and create 10 million jobs. In 1M/1M, I teach the EJ Methodology which is based on my Entrepreneur Journeys research, and emphasize bootstrapping, idea validation, and crisp positioning as some of the core principles of building strong fundamentals in early stage ventures. If you are an entrepreneur working on an idea or an early stage business, I am also very interested in hearing what you are looking for from 1M/1M. Please weigh in here . We are crowdsourcing the design of 1M/1M, and requests that have come up include Receivables Financing as a way to bridge to a validated business without giving up precious equity, I would love to hear your thoughts. You can find the recording of this roundtable session here . Recordings of previous roundtables are all available here . You can register for the next roundtable here . Photo by Nick Cowie . Discuss ]]></description>
			<content:encoded><![CDATA[<p> Today I spoke with a diverse group of new entrepreneurs as part of my ongoing Online Strategy Roundtables . Together, this group illustrates how a business depends on how sharply the target market is defined. One entrepreneur is well on her way and another needs to focus more on his strongest market segment. Like many entrepreneurs, the other two are clearly accomplished people, but don&#8217;t come from a business background. For such entrepreneurs it is often worth looking for a cofounder who can fill in with expertise in areas where gaps exist. Sponsor Guest author Sramana Mitra is a technology entrepreneur and strategy consultant in Silicon Valley. She has founded three companies and writes a business blog, Sramana Mitra on Strategy . She has a masters degree in electrical engineering and computer science from the Massachusetts Institute of Technology. Her three books, Entrepreneur Journeys , Bootstrapping, Weapon Of Mass Reconstruction , and Positioning: How To Test, Validate, and Bring Your Idea To Market are all available from Amazon. Her new book Vision India 2020 was recently released. Mitra is also a columnist for Forbes and runs the 1M/1M initiative. Julie Goldman did a nice presentation of her company The Original Runners . In 2003, she was the first to offer non-slip, high-quality fabric aisle runners for weddings and special events. Through her website she offers gorgeous hand-painted runners wholesale, and business has been growing to a revenue of $700,000 last year. I really like how tightly focused this business is. Niched wholesale businesses are great! Her main concern is that two dozen lower-quality copy-cat competitors have popped up over the years. To stay ahead of her competition, whom she describes as mom &#038; pop at-home operations, I suggested she work with bloggers who are influencers with wedding planners (her main customers) to help specifically articulate why her product is superior. She has already relocated the business from New York City to New Jersey to reduce costs. To further counter the pricing pressure she is feeling from her competitors I suggested she look at relocating somewhere where it will be even less expensive for her to operate, like Vermont perhaps. She plans to launch a new brand as an accessory line and we discussed how it is only when she markets this new brand to her list of existing runner customers will mentioning &#8220;from The Original Runners company&#8221; hold any weight. New customers will not recognize the name and its association with quality products. We also spoke about SEO and search engine marketing, on tightly focusing pay-per-click campaigns on higher-end markets rather than going broad with a worldwide campaign. So far Julie&#8217;s is a great case study of a growing niche business. Next up was Sonali Roychoudhury presenting for Pursue Natural . Sonali is a scientist who is working with a team that is conducting research to find and bring natural medicinal plants to market that are not in the mainstream. Like many entrepreneurs who do not have a business background, Sonali is risk averse, unwilling to make assumptions, and uncertain as to what the next steps should be. We discussed the natural breath freshener that they have produced. It seems like the cost of entry into this small niche market is too high for this to make sense. She then explained how a small but loyal customer base has grown for this product through their process of testing the marketplace. By just setting up a direct Web sales business targeting their existing fans and the extremely high end natural product boutiques, I believe she could build a very nice small business selling small quantities month-to-month. As long as it is profitable, a small business is more than worth building. Lorenz Lannens and his company Online Design Bureau started as a consulting business that grew into to a Web solution for small and medium sized companies that helps them to develop their Web marketing strategies. His product and service enables clients to set up their Web marketing system, and he has metrics from early customers showing the system works. As we discussed his current customers, it became clear that his service is not really for startups, but more for businesses that are not Web savvy. I believe if he goes after companies that are not doing Web marketing as his segment and targets the verticals that his current clients fall in (like architecture firms), his list of customers will grow. I liked this presentation and clearly there is a need for this service. Many entrepreneurs who have pitched at these roundtables could probably use Lorenz&#8217;s help. In fact I suggested that both Sonali and Felice tap into his expertise. Lastly, Felice Gerwitz presented Scholar Square , a beta site targeting the homeschool community. She is an educator and author who specializes in homeschooling and hopes to sell a wide range of presentations and seminar classes through this site. As Felice explained her ideas, it became apparent that she is trying to do too many things for too many people, the classic &#8220;spray and pray.&#8221; I may have been a bit hard on Felice when she told me she did not go through the Clarify Your Story questionnaire as she was asked to on the roundtable registration page, but I think it needed to be said. There are no shortcuts when you are an entrepreneur. You need to do your homework. Felice needs to focus on the segment of the home school market that she tackles the best and is passionate about, and let the other ideas go. This should help her site find its center of gravity and its customers. These roundtables are the cornerstone programming of a global initiative that I have started called One Million by One Million ( 1M/1M ). Its mission is to help a million entrepreneurs globally to reach $1 million in revenue and beyond, build $1 trillion in sustainable global GDP, and create 10 million jobs. In 1M/1M, I teach the EJ Methodology which is based on my Entrepreneur Journeys research, and emphasize bootstrapping, idea validation, and crisp positioning as some of the core principles of building strong fundamentals in early stage ventures. If you are an entrepreneur working on an idea or an early stage business, I am also very interested in hearing what you are looking for from 1M/1M. Please weigh in here . We are crowdsourcing the design of 1M/1M, and requests that have come up include Receivables Financing as a way to bridge to a validated business without giving up precious equity, I would love to hear your thoughts. You can find the recording of this roundtable session here . Recordings of previous roundtables are all available here . You can register for the next roundtable here . Photo by Nick Cowie . Discuss </p>
<p><img src="http://www.readwriteweb.com/start/guest_roundtable042210.jpg" title="Startup Strategy Roundtable: Well Defined Niches Work Best" alt="guest roundtable042210 Startup Strategy Roundtable: Well Defined Niches Work Best" /></p>
<p>Original post:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/readwriteweb/~3/840BwSEl2n4/startup-strategy-roundtable-well-defined-niches-work-best.php" title="Startup Strategy Roundtable: Well-Defined Niches Work Best">Startup Strategy Roundtable: Well-Defined Niches Work Best</a></p>
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		<item>
		<title>Why iAds Could be Bigger Than iPads</title>
		<link>http://www.lsqha.com/online-advertising/why-iads-could-be-bigger-than-ipads</link>
		<comments>http://www.lsqha.com/online-advertising/why-iads-could-be-bigger-than-ipads#comments</comments>
		<pubDate>Fri, 09 Apr 2010 20:11:21 +0000</pubDate>
		<dc:creator>cgseo</dc:creator>
				<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[announcement]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[austin-startup]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[perception]]></category>
		<category><![CDATA[startup]]></category>

		<guid isPermaLink="false">http://www.lsqha.com/uncategorized/why-iads-could-be-bigger-than-ipads</guid>
		<description><![CDATA[ Apple unveiled the 4.0 version of the iPhone operating system yesterday and a big part of the announcement was about a new advertising platform called iAd . Apple will soon provide an easy way for app developers to put advertisements in their mobile apps and keep 60% of the revenue. Tech financial analysts are going bonkers over the news , with one headline-grabbing prediction putting the opportunity at $4.67 billion per year for Apple. Why? Because the platform has the potential to change online advertising like nothing else has in a long time. Sponsor Cullen Wilson offers this explanation on the Austin Startup Blog : The reason iAd has a chance to change how users interact with ads is simple: The fear and unknown of clicking on an ad is gone. Apple is throwing its brand behind an entire ad network to create the perception that if you trust Apple, you can trust these ads too! Worried about installing malware from clicking on that ad? Hate that ads open up a new window? No problem, Apple has solved this by keeping these ads within the app itself and vetting all of the ads on their network. iAd reminds me of two ad networks I'm already a fan of, The Deck and Fusion Ads . Their ads are well designed, they advertise in applications I use and love, and they vet everyone on the network before accepting them. If you've ever used the free Twitter clients Tweetie or Twitterrific, you've seen these ads. If Apple can convince its users that it's safe to click anything with the iAd logo they will have single handedly changed the perception users have of ads, resulting in more clicks and more money made by both Apple and developers. They will have done this by taking advantage of a closed system, their own brand, and a platform that their users already love (the app store). The iPad is clearly changing peoples' experience with computing - take one out around non-geeks and you'll see strangers clamor to get their hands on it. But if Apple can transform mobile advertising from an annoyance to a trusted, appealing experience - that would be huge. The iAd platform could impact advertising more than the iPad impacts computing. It may very well generate more revenue, too. Wilson points out that though many people complain about the closed nature of the App Store, this is the other side of the coin and is worth considering. One question I have about this is how scalable vetting such a huge ad platform could be. Where there's money to be printed, there must be money to pay ad examiners, though. If the platform can prove effective and make app building all the more financially viable, then we as users can cheer for a new world of apps that will be built in the future. If Apple can deliver a high-quality experience on the iAd platform, then we as users can cheer for a less grating experience than a wild west of mobile advertising would likely deliver. There is something a little frightening about Apple's end-to-end control over the platform though, isn't there? What do you think about iAd? Do you think it will be effective? Revolutionary? Do you think it's fair? Discuss ]]></description>
			<content:encoded><![CDATA[<p> Apple unveiled the 4.0 version of the iPhone operating system yesterday and a big part of the announcement was about a new advertising platform called iAd . Apple will soon provide an easy way for app developers to put advertisements in their mobile apps and keep 60% of the revenue. Tech financial analysts are going bonkers over the news , with one headline-grabbing prediction putting the opportunity at $4.67 billion per year for Apple. Why? Because the platform has the potential to change online advertising like nothing else has in a long time. Sponsor Cullen Wilson offers this explanation on the Austin Startup Blog : The reason iAd has a chance to change how users interact with ads is simple: The fear and unknown of clicking on an ad is gone. Apple is throwing its brand behind an entire ad network to create the perception that if you trust Apple, you can trust these ads too! Worried about installing malware from clicking on that ad? Hate that ads open up a new window? No problem, Apple has solved this by keeping these ads within the app itself and vetting all of the ads on their network. iAd reminds me of two ad networks I&#8217;m already a fan of, The Deck and Fusion Ads . Their ads are well designed, they advertise in applications I use and love, and they vet everyone on the network before accepting them. If you&#8217;ve ever used the free Twitter clients Tweetie or Twitterrific, you&#8217;ve seen these ads. If Apple can convince its users that it&#8217;s safe to click anything with the iAd logo they will have single handedly changed the perception users have of ads, resulting in more clicks and more money made by both Apple and developers. They will have done this by taking advantage of a closed system, their own brand, and a platform that their users already love (the app store). The iPad is clearly changing peoples&#8217; experience with computing &#8211; take one out around non-geeks and you&#8217;ll see strangers clamor to get their hands on it. But if Apple can transform mobile advertising from an annoyance to a trusted, appealing experience &#8211; that would be huge. The iAd platform could impact advertising more than the iPad impacts computing. It may very well generate more revenue, too. Wilson points out that though many people complain about the closed nature of the App Store, this is the other side of the coin and is worth considering. One question I have about this is how scalable vetting such a huge ad platform could be. Where there&#8217;s money to be printed, there must be money to pay ad examiners, though. If the platform can prove effective and make app building all the more financially viable, then we as users can cheer for a new world of apps that will be built in the future. If Apple can deliver a high-quality experience on the iAd platform, then we as users can cheer for a less grating experience than a wild west of mobile advertising would likely deliver. There is something a little frightening about Apple&#8217;s end-to-end control over the platform though, isn&#8217;t there? What do you think about iAd? Do you think it will be effective? Revolutionary? Do you think it&#8217;s fair? Discuss </p>
<p><img src="http://www.lsqha.com/wp-content/uploads/2010/04/90453a54adapr10.jpg.jpg" title="Why iAds Could be Bigger Than iPads" alt="90453a54adapr10.jpg Why iAds Could be Bigger Than iPads" /></p>
<p>Link:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/readwriteweb/~3/rsz5afvpmWg/why_iads_could_be_bigger_than_ipads.php" title="Why iAds Could be Bigger Than iPads">Why iAds Could be Bigger Than iPads</a></p>
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		<title>Web Linking – Important For Building Traffic</title>
		<link>http://www.lsqha.com/online-advertising/web-linking/web-linking-%e2%80%93-important-for-building-traffic</link>
		<comments>http://www.lsqha.com/online-advertising/web-linking/web-linking-%e2%80%93-important-for-building-traffic#comments</comments>
		<pubDate>Mon, 22 Mar 2010 07:35:21 +0000</pubDate>
		<dc:creator>BlogPostman</dc:creator>
				<category><![CDATA[Web Linking]]></category>
		<category><![CDATA[brick and mortar]]></category>
		<category><![CDATA[brick and mortar business]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[internet marketing firm]]></category>
		<category><![CDATA[One-Way Links]]></category>
		<category><![CDATA[Relevant Links]]></category>
		<category><![CDATA[Search Engine Rankings]]></category>
		<category><![CDATA[Site Links]]></category>
		<category><![CDATA[Targeted Keyword]]></category>
		<category><![CDATA[Targeted Website Traffic]]></category>
		<category><![CDATA[Text Links]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://www.lsqha.com/?p=59</guid>
		<description><![CDATA[Many people think that they have an idea that will make quite a commotion on the internet. They build a business plan, create a professional looking website, and then they are confused and dismayed when they evaluate their web traffic and find out that almost know own is taking the time to check out their [...]]]></description>
			<content:encoded><![CDATA[<p>Many people think that they have an idea that will make quite a commotion on the internet. They build a business plan, create a professional looking website, and then they are confused and dismayed when they evaluate their web traffic and find out that almost know own is taking the time to check out their pages. These people forgot (or never knew) that the most important tactic for building consistent web traffic is web linking.</p>
<p><object width="480" height="295"><param name="movie" value="http://www.youtube.com/v/wesCB1GKE3c&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/wesCB1GKE3c&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="295"></embed></object></p>
<p>Many people don’t realize how integral web linking is to the success or failure of a particular website. In order to build a successful brick and mortar business, people will ask their friends to spread the word via personal communication, or they will put up signs or take out an ad in the newspaper. In the world of online business, web linking is the same type of strategy.</p>
<p>One of the most important factors to getting noticed by thousands, if not, millions of viewers on the internet are web linking. And this is a term that is used to imply how popular you are amongst viewers, other sites that have strong web traffic, and most of all, how well you are ranked in the search engines.</p>
<p>If you’re going to leverage web linking as a tool that will help to increase the popularity of your site, you’ve got to create a strategy for getting other sites to include links to you on their most popular pages. This can be hard, as all sites know that it is more advantageous to have an incoming link than an outgoing link.</p>
<p>Another thing that you have to think about when you are building your web linking networks is that you only want to build back links on sites that have something to do with the product or service that you’re offering. </p>
<p>The major search engines will notice if you are getting <a title="Majon Web Linking" href="http://www.majon.com/malllink.html" target="_blank">web linking</a> from random sites that have nothing to do with your mission, and they will drop you down in the search results as a punishment for this sloppy tactic.</p>
<p>The best way to execute a web linking strategy is to hire an internet marketing firm that has experience promoting sites and businesses like yours. This way, you can be sure that you will get targeted exposure that will deliver the traffic you need.</p>
<p>Traffic is the lifeblood of a healthy website, and if your numbers are struggling, it’s time to try something new. Click <a href="http://www.majon.com/malllink.html" target="_blank">here</a> to learn about how web linking can increase your profits.</p>
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		</item>
		<item>
		<title>Targeted Website Advertising – Guide Visitors to Your Products</title>
		<link>http://www.lsqha.com/online-advertising/targeted-website-advertising/targeted-website-advertising-%e2%80%93-guide-visitors-to-your-products</link>
		<comments>http://www.lsqha.com/online-advertising/targeted-website-advertising/targeted-website-advertising-%e2%80%93-guide-visitors-to-your-products#comments</comments>
		<pubDate>Fri, 19 Mar 2010 06:52:52 +0000</pubDate>
		<dc:creator>BlogPostman</dc:creator>
				<category><![CDATA[Targeted Website Advertising]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[annoying popup ads]]></category>
		<category><![CDATA[Don]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[internet advertising]]></category>
		<category><![CDATA[internet business success]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[sophisticated marketing campaigns]]></category>
		<category><![CDATA[targeted web traffic]]></category>
		<category><![CDATA[Web Linking]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[website directory submission]]></category>
		<category><![CDATA[website marketing]]></category>

		<guid isPermaLink="false">http://www.lsqha.com/?p=57</guid>
		<description><![CDATA[Have you ever wondered how those internet business success stories happened? People that seemed like they were ill-suited to the lives of an entrepreneur suddenly found the correct combination of determination, product development and internet savvy to attract thousands of visitors to their site and make a comfortable living for their families. There are many [...]]]></description>
			<content:encoded><![CDATA[<p>Have you ever wondered how those internet business success stories happened? People that seemed like they were ill-suited to the lives of an entrepreneur suddenly found the correct combination of determination, product development and internet savvy to attract thousands of visitors to their site and make a comfortable living for their families. </p>
<p><object width="480" height="295"><param name="movie" value="http://www.youtube.com/v/_fmWZTnC15A&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/_fmWZTnC15A&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="295"></embed></object></p>
<p>There are many different reasons why these people are successful, but one of the most important is their intelligent use of targeted website advertising. Many people think that all internet marketing consists of annoying popup ads or email spam that will just fill up your inbox with links and offers that you never wanted, but this just isn’t true. </p>
<p>Just like highly sophisticated marketing campaigns that are used by large corporations, targeted website advertising requires that you do research on your audiences, and learn how they like to be communicated with.</p>
<p>If you’re interested in using targeted website advertising to get the most out of your marketing dollars, you should know that there are many different tactics that have been found to be effective in increasing traffic to web pages. You’ll have to decide which will work best with your company mission and the types of people that you’re hoping to attract.</p>
<p>One of the most important things to know about <a title="Majon Targeted Website Advertising" href="http://www.majon.com" target="_blank">targeted website advertising</a> is that it’s important to make wise decisions about where you place your brand name and logo. Don’t just sign up for an advertising service that pushes your banner ads to just any site.</p>
<p>Dumping an advertising campaign off on any group of websites might confuse your viewers, and convince them that you are just eager for anyone to click on your links. Targeted website advertising will only display your banner ads on sites that have content that is relevant to your business.</p>
<p>If you’d like to develop a targeted advertising campaign, but aren’t really sure how to get started with the services that you’ll need to make it successful, you might want to consider working with an  internet marketing service that has experience promoting companies like yours. These services are going to cost </p>
<p>No one likes to feel like they are spinning their wheels and spending money on advertising that just doesn’t work. Click <a href="http://www.majon.com/clickexposure.html" target="_blank">here</a> to learn about time-tested techniques that can propel your business to the top.</p>
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		<title>Targeted Traffic – Increase Your Visibility</title>
		<link>http://www.lsqha.com/online-advertising/targeted-traffic/targeted-traffic-%e2%80%93-increase-your-visibility</link>
		<comments>http://www.lsqha.com/online-advertising/targeted-traffic/targeted-traffic-%e2%80%93-increase-your-visibility#comments</comments>
		<pubDate>Wed, 17 Mar 2010 06:21:38 +0000</pubDate>
		<dc:creator>BlogPostman</dc:creator>
				<category><![CDATA[Targeted Traffic]]></category>
		<category><![CDATA[Ad Campaign]]></category>
		<category><![CDATA[audience members]]></category>
		<category><![CDATA[click exposure]]></category>
		<category><![CDATA[Interstitial Traffic]]></category>
		<category><![CDATA[Pop-Under]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[site]]></category>
		<category><![CDATA[target traffic]]></category>
		<category><![CDATA[Targeted Category]]></category>
		<category><![CDATA[targeted web visitors]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[Unique Traffic]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.lsqha.com/?p=55</guid>
		<description><![CDATA[Are you the proud owner of a website or blog that you would like to turn into a source of steady passive income, but you’re struggling to maintain a high volume of traffic to your web page? Many people think that they will be able to launch a website and instantly turn it into a [...]]]></description>
			<content:encoded><![CDATA[<p>Are you the proud owner of a website or blog that you would like to turn into a source of steady passive income, but you’re struggling to maintain a high volume of traffic to your web page? Many people think that they will be able to launch a website and instantly turn it into a work at home source of income, and they don’t understand when the money doesn’t come flowing in as fast as they wanted. </p>
<p><object width="480" height="295"><param name="movie" value="http://www.youtube.com/v/_fmWZTnC15A&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/_fmWZTnC15A&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="295"></embed></object></p>
<p>One of the things that people often fail to realize about developing a website or blog is that you have to spend a considerable amount of time seeking out targeted traffic. While some people might find your site through online search engines or recommendations from friends, what you really need is a way to capture audience members that are already looking for what you’re offering.</p>
<p>There are many ways to go about driving target traffic to your website, and many people are often overwhelmed by the different options that are available. If you are unfamiliar with the world of search engine optimization or web development, you might feel like you want to give up before you’ve even started. </p>
<p>One of the best ways to start driving a high volume of quality page views to your website is to work with a professional service that already has the infrastructure in place to allow you to access the type of audience members that you need to start earning money from your traffic. These services are typically very affordable, and they will save you many frustrated evenings as you try to decide which of the many methods will be best for your site.</p>
<p>Capturing targeted traffic through redirect advertising is one way that many web site owners have found very useful for getting people that are interested in their content or products to click through to their main pages. </p>
<p><a title="Majon Targeted Traffic" href="http://www.majon.com/clickexposure.html" target="_blank">Targeted traffic</a> through redirection is accomplished by signing up with a service that has the experience and network connections to send visitors to your site from a variety of different locations. This network of sites agrees to install code on their sites that will automatically redirect visitors to your page when they click on a link that is related to your topic area.</p>
<p>The reason that this kind of traffic redirection is so important for the success of your site is that it will provide you with unique visitors that might never have found your site otherwise. </p>
<p>Are you interested in learning more about how you can capture targeted traffic to make your site more successful? Click <a href="http://www.majon.com/clickexposure.html" target="_blank">here</a> to get started.</p>
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		<title>Redirected Traffic – Drive Visits in Your Direction</title>
		<link>http://www.lsqha.com/online-advertising/redirected-traffic/redirected-traffic-%e2%80%93-drive-visits-in-your-direction</link>
		<comments>http://www.lsqha.com/online-advertising/redirected-traffic/redirected-traffic-%e2%80%93-drive-visits-in-your-direction#comments</comments>
		<pubDate>Mon, 15 Mar 2010 13:41:05 +0000</pubDate>
		<dc:creator>BlogPostman</dc:creator>
				<category><![CDATA[Redirected Traffic]]></category>
		<category><![CDATA[Ad Campaign]]></category>
		<category><![CDATA[click exposure]]></category>
		<category><![CDATA[consistent traffic]]></category>
		<category><![CDATA[Don]]></category>
		<category><![CDATA[Interstitial Traffic]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Pop-Under]]></category>
		<category><![CDATA[savvy internet users]]></category>
		<category><![CDATA[site]]></category>
		<category><![CDATA[target customers]]></category>
		<category><![CDATA[Targeted Category]]></category>
		<category><![CDATA[targeted web visitors]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[Unique Traffic]]></category>

		<guid isPermaLink="false">http://www.lsqha.com/?p=53</guid>
		<description><![CDATA[Have you been running an internet based business for a few months now, but can’t figure out why your daily traffic levels are so low? Even the most savvy internet users usually can’t tell you what makes them want to visit a site or not, so many web business owners are left with the frustrating [...]]]></description>
			<content:encoded><![CDATA[<p>Have you been running an internet based business for a few months now, but can’t figure out why your daily traffic levels are so low? Even the most savvy internet users usually can’t tell you what makes them want to visit a site or not, so many web business owners are left with the frustrating task of learning by trial and error.</p>
<p><object width="480" height="295"><param name="movie" value="http://www.youtube.com/v/_fmWZTnC15A&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/_fmWZTnC15A&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="295"></embed></object></p>
<p>Many people don’t realize that internet marketing is very different from traditional marketing in some significant ways, and if you try to advertise your web site with the same mass marketing tactics that work for traditional businesses, you’re probably going to be wasting your money.</p>
<p>These days, many people are searching for the perfect marketing strategy that will both provide them with a high volume of consistent traffic to their web pages on a daily basis, as well as increasing their sales ration. Many have discovered that redirected traffic is one of the best ways to accomplish this.</p>
<p>If you’ve never heard of redirected traffic before, you should know that it is a method for redirecting traffic from popular, trusted websites right to your own home page. This way, you can be sure that people that are interested in your product or services are sure to find your site.</p>
<p>One of the great things about redirected traffic as a marketing technique is that it takes much of the guess work out of advertising your site. This is because the people that will be directed to your site using this technique have already expressed some interested in that industry to begin with. By clicking on a specified keyword or category, they will be delivered right to your pages.</p>
<p>Using <a title="Majon Redirected Traffic" href="http://www.majon.com" target="_blank">redirected traffic</a> means that you will be making a more efficient use of your marketing dollars, because you won’t be wasting your time advertising on sites that are not really attracting your target customers.</p>
<p>Don’t be worried if you feel like you aren’t really the best person to be in charge of your redirected traffic marketing campaign. Often these types of tactics are best left up to the internet marketing experts that have perfected their execution and delivery. Make sure you choose to work with a company that has a history of successful campaigns in your industry.</p>
<p>Many people don’t realize how important website promotion is to the success of their business until they are already struggling. Don’t wait until you’re desperate! Click <a href="http://www.majon.com/clickexposure.html" target="_blank">here</a> to learn more about redirected marketing and other tactics that work.</p>
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		<title>Press Release Distribution – Exposure Is the Answer</title>
		<link>http://www.lsqha.com/online-advertising/press-release-distribution/press-release-distribution-%e2%80%93-exposure-is-the-answer</link>
		<comments>http://www.lsqha.com/online-advertising/press-release-distribution/press-release-distribution-%e2%80%93-exposure-is-the-answer#comments</comments>
		<pubDate>Fri, 12 Mar 2010 09:58:58 +0000</pubDate>
		<dc:creator>BlogPostman</dc:creator>
				<category><![CDATA[Press Release Distribution]]></category>
		<category><![CDATA[business press releases]]></category>
		<category><![CDATA[distribution]]></category>
		<category><![CDATA[news release distribution]]></category>
		<category><![CDATA[news release services]]></category>
		<category><![CDATA[online press release]]></category>
		<category><![CDATA[press]]></category>
		<category><![CDATA[press release distribution service]]></category>
		<category><![CDATA[press release distribution services]]></category>
		<category><![CDATA[press release services]]></category>
		<category><![CDATA[professional press]]></category>
		<category><![CDATA[release]]></category>

		<guid isPermaLink="false">http://www.lsqha.com/?p=49</guid>
		<description><![CDATA[Have you ever found out about a really cool company that has been doing business in your town for years, and wondered how you could have possibly missed their existence for so long? That’s a good indication that the company wasn’t doing the right kind of press release distribution, and that they were lacking in [...]]]></description>
			<content:encoded><![CDATA[<p>Have you ever found out about a really cool company that has been doing business in your town for years, and wondered how you could have possibly missed their existence for so long? That’s a good indication that the company wasn’t doing the right kind of press release distribution, and that they were lacking in their marketing efforts. </p>
<p><object width="480" height="295"><param name="movie" value="http://www.youtube.com/v/Wr0EHZDy06k&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Wr0EHZDy06k&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="295"></embed></object></p>
<p>No one wants to be the owner of the really great company that no one has ever heard of; because that simply means that they haven’t been enjoying the customer attention that they know they deserve. If you’re interested in making your company visible to the national and international community, you’ve got to concentrate on your press release distribution. </p>
<p>If you think that press release distribution is a practice for mega corporations or business owners that have already achieved a certain level of success, it’s time to think again. Media publications are desperate for the new story that no one has broken yet, and the only way they’ll choose you for their next big piece is by reading a really well written press release.</p>
<p>Those with relatively small businesses are probably wondering how they’ll ever be able to have press release distribution that gets them attention in the mainstream media, and the answer isn’t bribes or camping out on their doorsteps but simply working with a marketing company that has the right connections.</p>
<p>If you’re thinking that you can’t really afford to use a professional press release distribution service, you have to really think about how much exposure you can get from a well placed press release. Instead of being confined to predetermined publications, you have the chance to go viral on the web, or be published in trade magazines.</p>
<p>Paid advertising will ensure that you will have ads or links on certain websites and maybe in certain local papers, but you can be sure that it won’t grow beyond anything that you don’t pay for. However, with <a title="Majon Press Release Distribution" href="http://www.majon.com" target="_blank">press release distribution</a>, you have the chance to create a buzz about your product that might grow from regional attention to national articles and maybe even syndication.</p>
<p>The most important benefit of press release distribution is that you will double or triple the size of the audience that will become instantly interested in your product or service, and you won’t have paid an extra dime for the additional exposure! </p>
<p>If it’s time to tell the world about the company, product or service that you’ve been working on, you can’t skimp on the press release distribution. Make sure that the right people know about your company, and get valuable exposure through a well written press release. Click <a href="http://www.majon.com/advanced/advanced-pr.html" target="_blank">here</a> to learn more.</p>
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		<title>Internet Marketing – Climb to the Top</title>
		<link>http://www.lsqha.com/online-advertising/internet-marketing/internet-marketing-%e2%80%93-climb-to-the-top</link>
		<comments>http://www.lsqha.com/online-advertising/internet-marketing/internet-marketing-%e2%80%93-climb-to-the-top#comments</comments>
		<pubDate>Wed, 10 Mar 2010 09:26:09 +0000</pubDate>
		<dc:creator>BlogPostman</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Don]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[engine optimization techniques]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[internet advertising]]></category>
		<category><![CDATA[internet business owners]]></category>
		<category><![CDATA[internet marketing companies]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[targeted web traffic]]></category>
		<category><![CDATA[Web Linking]]></category>
		<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[Website Advertising]]></category>
		<category><![CDATA[website directory submission]]></category>

		<guid isPermaLink="false">http://www.lsqha.com/?p=46</guid>
		<description><![CDATA[Owning or managing your own business can be very stressful, and many people have so many things to think about on a daily basis that they don’t even realize they are ignoring one of the most important business processes: internet marketing. Research has shown that millions of people turn to the internet first when they [...]]]></description>
			<content:encoded><![CDATA[<p>Owning or managing your own business can be very stressful, and many people have so many things to think about on a daily basis that they don’t even realize they are ignoring one of the most important business processes: internet marketing. Research has shown that millions of people turn to the internet first when they want to find a product or service, and you’ve got to figure out a way to take advantage of this ready-made audience.</p>
<p><object width="480" height="295"><param name="movie" value="http://www.youtube.com/v/Wr0EHZDy06k&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Wr0EHZDy06k&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="295"></embed></object></p>
<p>Traditional marketing usually consists of creating promotional materials that can be distributed and disseminated in a number of different ways, usually through print, radio, or television advertising. While these methods have been proven successful to a certain extent, they won’t be enough to keep you fresh in the minds of web surfers.</p>
<p>Internet marketing is an amazing tool for entrepreneurs, because it never closes, it can’t be torn down or covered with another advertisement, and it isn’t so permanent that you can’t make changes if your product or service suddenly becomes different. </p>
<p>Something that you have to understand about <a title="Majon Internet Marketing" href="http://www.majon.com/search-engine-marketing" target="_blank">internet marketing</a> is that it is always most successful when it happens in a wide variety of ways, all at once. This means that you have to find a way to combine search engine optimization techniques, with email advertising, website linking and other tactics in order to build quality brand awareness.</p>
<p>When you talk to most new internet business owners about internet marketing, you are likely to see their face become a little frustrated and very confused. Because there are so many different ways to go about it, choosing the right methods can be difficult.</p>
<p>If you want to take advantage of all the different ways that internet marketing can help to propel your business to the top of its industry, but you don’t want to waste time making silly novice mistakes, you might want to consider using an established online marketing firm to design and execute your campaigns.</p>
<p>The best internet marketing companies are the ones that have been around for a long time, and that have proven over and over again that they can increase visibility and sales for their client companies. Don’t be sucked in by fly by night companies that tell you they can double your traffic overnight, because these claims are often much too good to be true.</p>
<p>Don’t waste your time on marketing techniques that won’t get you noticed in the audiences you’re targeting. Click <a href="http://www.majon.com/" target="_blank">here</a> to learn more about internet marketing.</p>
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		<title>Email Advertising – Reach Your Audience</title>
		<link>http://www.lsqha.com/online-advertising/email-advertising/email-advertising-%e2%80%93-reach-your-audience</link>
		<comments>http://www.lsqha.com/online-advertising/email-advertising/email-advertising-%e2%80%93-reach-your-audience#comments</comments>
		<pubDate>Mon, 08 Mar 2010 12:42:43 +0000</pubDate>
		<dc:creator>BlogPostman</dc:creator>
				<category><![CDATA[Email Advertising]]></category>
		<category><![CDATA[ad blast]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[audience members]]></category>
		<category><![CDATA[categories]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[opt-in]]></category>
		<category><![CDATA[recycling bin]]></category>
		<category><![CDATA[right marketing]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[safe announce]]></category>
		<category><![CDATA[service]]></category>
		<category><![CDATA[targeted]]></category>

		<guid isPermaLink="false">http://www.lsqha.com/?p=51</guid>
		<description><![CDATA[Businesses are only as strong as their customer base, and the same is true for web based businesses and their audience of only visitors and clients. Many people don’t understand that maintaining and online audience is constant work, and if you can’t figure out a creative way to stay in touch with your online customers [...]]]></description>
			<content:encoded><![CDATA[<p>Businesses are only as strong as their customer base, and the same is true for web based businesses and their audience of only visitors and clients. Many people don’t understand that maintaining and online audience is constant work, and if you can’t figure out a creative way to stay in touch with your online customers and prospective customers, you’re going to lose their business.</p>
<p><object width="480" height="295"><param name="movie" value="http://www.youtube.com/v/utsJaGA9GSI&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/utsJaGA9GSI&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="295"></embed></object></p>
<p>Many people are searching for the right marketing techniques that will keep the interest of their audience members without annoying them or making them feel like they are constantly being sent promotional materials that just end up in the recycling bin.</p>
<p>One of the most successful marketing tools that online business owners have turned to is email advertising. This is a tactic that will reach your online audience right where they are: surfing the internet. It also eliminates waste and doesn’t take more than a click to delete if they’re not interested.</p>
<p>There are many reasons why choosing email advertising is a smart decision for online business owners that want to make the most of their advertising dollars. First of all, this type of advertising makes determining your ROI very easy, through link tracking and reception rates.</p>
<p>If you think that email advertising might be the method for communication that you’ve been searching for, you have to find a marketing service that will allow you to create the dynamic email advertisements that you need without charging you an arm and a leg to send them.</p>
<p>The best <a title="Majon Email Advertising" href="http://www.majon.com" target="_blank">email advertising</a> companies will offer you several levels of participation, so that you can try out the service without committing to a large investment in emails that might not work out. Start with a number of emails that represent just a fraction of your customer base, and after a week or so, compare the number of sales in that group to the sales in the rest of your base. If you notice an increase amongst the email recipients, you might want to try a larger round.</p>
<p>No matter which email advertising company you choose, be sure that they offer targeted distribution, meaning that they will help you to tailor your email announcements and product sales to people who are likely to respond favorably to them. </p>
<p>Snail mail is a thing of the past, so why are you still sending flyers about your business through the mail? Increase your sales and brand awareness with email advertising. Click <a title="Safe Announce" href="http://www.majon.com/safeannounce" target="_blank">here</a> to learn more.</p>
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		<title>Check Out the Companies That Make ReadWriteWeb Possible</title>
		<link>http://www.lsqha.com/online-advertising/check-out-the-companies-that-make-readwriteweb-possible</link>
		<comments>http://www.lsqha.com/online-advertising/check-out-the-companies-that-make-readwriteweb-possible#comments</comments>
		<pubDate>Sun, 07 Mar 2010 18:18:57 +0000</pubDate>
		<dc:creator>cgseo</dc:creator>
				<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Browser]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[european]]></category>
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		<description><![CDATA[ Our readers know ReadWriteWeb as the blog that's ahead of the technology curve. Our sponsors know us as that, too. Once a week we introduce our sponsors to our readers and let them know a little more about who they are and what they do. You can say thanks to the companies that make ReadWriteWeb happen by tweeting them (see the link below each sponsor) or following them using our Twitter list. Interested in being a ReadWriteWeb sponsor? Our readers are smart, tech-savvy decision makers; 40% have a graduate degree or PhD, and over 45% play a key role in information technology purchasing decisions. More than 1 million people on Twitter follow us to stay abreast of the latest Web technology trends from around the globe. To find out more about our sponsor packages, visit our advertising page or email our COO . Sponsor Skip to info about: Tableau : Data visualization &#124; Crowd Science : Demographic data &#124; Medill School of Journalism : Digital journalism programs &#124; Mashery : API management services &#124; Rackspace : Cloud computing experts &#124; Sproutbox : Start-up investors &#124; Aplus.net : Web hosting &#124; Clickatell : SMS provider &#124; .Me : Domain Registrar &#124; Conduit : Customized components &#124; MyDomain.com : Domain registrar &#124; Toopia : Our iPhone app developer Tableau Tableau Public is a free service that lets anyone publish interactive data to the web in interesting and compelling graphs. Download Tableau Public and in minutes, you can create interactive graphs, dashboards, maps and tables from virtually any data and embed them on your website or blog in minutes. Anyone can do it. You don't need to be a programmer or hire one - no language to learn, no plug-ins, no API. Your blog or website will stand out with colorful, interactive data visualizations. Bloggers using Tableau Public are averaging 3 times more reader comments. And, once on the web, anyone can interact with your graph and the data. They can re-embed your work, download the data, or create their own visualizations. Check out our gallery to see some of the cool graphs bloggers have created. Or learn how in our 5 minute video . Thank Tableau on Twitter for making ReadWriteWeb possible. Crowd Science Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use. Sign up to get demographic data from Crowd Science. Thank Crowd Science on Twitter for making ReadWriteWeb possible. Medill School of Journalism The Medill School of Journalism at Northwestern University offers programs that combine the enduring skills and values of journalism with new techniques and knowledge that are essential to thrive in a digital world. You might have a passion for creating finely crafted prose, or for telling stories using visual tools. Maybe you are invigorated by the possibilities of interactive publishing , or by videography for the small screen . Maybe you are an experienced professional looking to renew and retool your multimedia skills. You can find your niche in Medill's graduate journalism program. Thank the Medill School of Journalism on Twitter for making ReadWriteWeb possible. Mashery Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper " Five steps to scaling your business development using Web services " to discover how you can use APIs for your business. You can find out more about APIs and their business use at www.mashery.com . Thank Mashery on Twitter for making ReadWriteWeb possible. Rackspace Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. Rackspace Cloud Hosting offers a suite of services which combines a scalable web and application hosting platform (Cloud Sites) with a cloud storage solution (Cloud Files) and on demand server instances (Cloud Servers). The addition of SliceHost a popular cloud computing and hosting provider and JungleDisk, a favorite online backup service that supports Cloud files, makes the Rackspace Cloud a powerful cloud hosting solution. Explore Rackspace 's hosting and cloud computing solutions. Thank Rackspace on Twitter for making ReadWriteWeb possible. Sproutbox SproutBox is an elite team of product developers, creatives, and business experts that invest their talent full-time in start-ups. SproutBox's new approach to venture capital has helped launch several successful companies including: CheddarGetter , a subscription billing and analytics tool; ScheduleThing , an online scheduling and reservations app; and Squad , a web-based collaborative code editor. To apply for start-up funding or find out more information visit sproutbox.com . Thank Sproutbox on Twitter for making ReadWriteWeb possible. Aplus.net Aplus.net offers a variety of services relating to Web hosting, including shared hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration. You can register for Aplus.net here . Thank Aplus.net on Twitter for making ReadWriteWeb possible. Clickatell Clickatell has over 22,000 customers utilizing our service from small mom &#038; pop outfits to large Fortune 500 companies including Avaya, Oracle, Shell, Barclays, BP, CNN, BBC and more. Here's why you should trust us to mobilize your business: Our SMS gateway offers you wider coverage than any other SMS provider delivering messages to 600 network operators in 200 countries. Our gateway is not limited to SMS text messaging. You can also send a number of other message types including Ringtones, VCards, Binary, EMS, Unicode, Flash SMS, WAP Push, and more. Clickatell offers you direct connectivity to its core SMS gateway platform via a number of APIs (application programming interfaces) including; HTTP (internet post), SMPP , FTP , XML , SMTP (email to SMS), SOAP and COM Object . Each API has full documentation with sample code where applicable. Learn more about Clickatell here . Thank Clickatell on Twitter for making ReadWriteWeb possible. .Me .Me is a Top Level Domain of a small, south-east European country of Montenegro, which restored its independence in 21st century. Due to its unforgettable meaning and truly personal tone, most of the registration restrictions have been cancelled. Some of the prominent tech and advertising savvies recognized TLD's potential and grabbed their .Me domain name. In less than 20 months 360.000 domains were registered by people from 200 different countries.ME is perfect for " yourname.me " blog or " yourname@surname.me " email address. It is also widely used as a call-to-action domain ( notify.me , retwt.me ) and as a social (YouAnd.Me) or community network (Missouri.Me, Oklahoma.Me). One may also choose to send a cool personal message (WillSheMarry.Me). In addition, some of the biggest companies recognized its branding potential and started using .ME for various purposes. Check out Facebook (Fb.Me), Wordpress (Wp.Me), USA Today (USAT.Me), Universal Pictures (Despicable.Me) or Zappos.com (Zapp.Me).  It seems that some countries are luckier than others when it comes to domain names. Are you lucky enough to grab your own .ME? Thank .Me for making ReadWriteWeb possible. Conduit Conduit enables Web publishers to distribute their offerings both directly and through its global network of 220,000 publishers and their 100 million users. The Conduit platform is a powerful marketing tool that allows you to offer the best of your site through a custom App or Community Toolbar , send desktop alerts to your users, and much more. The Conduit platform opens a new world of content sharing. Your site visitors can add your content right to their browser by clicking on a branded 2go button that you place on your site. You can also share your content in the Conduit Marketplace , where all the publishers and users in the Conduit network can grab it. The platform has been adopted by major brands such as Fox News, iWin, Major League Baseball, TechCrunch, and Travelocity, as well as thousands of small and medium organizations in 120 countries. If you would like to Conduit your website, go to www.conduit.com . Thank Conduit on Twitter for making ReadWriteWeb possible. MyDomain.com MyDomain is a leading ICANN-accredited provider of domain name registration and online business solutions. For over 10 years, MyDomain has offered low-cost domain names and free domain services including complete DNS management. Today, sub-$10 domains without the constant upsells you'll find at some competitors are the norm at MyDomain. MyDomain's complete range of solutions include Web hosting and VPS hosting, email, SSL Certificates and more. Toopia Nicolas Koenig is the developer who made our beautiful iPhone app a reality. He runs an iPhone development shop from the Netherlands called Toopia . Toopia also created the Thermometer iPhone app, which enables your iPhone or iPod touch to get the current temperature based on your location. The RWW app lets you read us on the go, follow us on Twitter, share stories on Facebook and Twitter, and browse at your leasure using Read it Later and Instapaper. Download the ReadWriteWeb iPhone application here . Thank Toopia on Twitter for making ReadWriteWeb possible. The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer. Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk. Thanks to all our sponsors and our readers for your support! Discuss ]]></description>
			<content:encoded><![CDATA[<p> Our readers know ReadWriteWeb as the blog that&#8217;s ahead of the technology curve. Our sponsors know us as that, too. Once a week we introduce our sponsors to our readers and let them know a little more about who they are and what they do. You can say thanks to the companies that make ReadWriteWeb happen by tweeting them (see the link below each sponsor) or following them using our Twitter list. Interested in being a ReadWriteWeb sponsor? Our readers are smart, tech-savvy decision makers; 40% have a graduate degree or PhD, and over 45% play a key role in information technology purchasing decisions. More than 1 million people on Twitter follow us to stay abreast of the latest Web technology trends from around the globe. To find out more about our sponsor packages, visit our advertising page or email our COO . Sponsor Skip to info about: Tableau : Data visualization | Crowd Science : Demographic data | Medill School of Journalism : Digital journalism programs | Mashery : API management services | Rackspace : Cloud computing experts | Sproutbox : Start-up investors | Aplus.net : Web hosting | Clickatell : SMS provider | .Me : Domain Registrar | Conduit : Customized components | MyDomain.com : Domain registrar | Toopia : Our iPhone app developer Tableau Tableau Public is a free service that lets anyone publish interactive data to the web in interesting and compelling graphs. Download Tableau Public and in minutes, you can create interactive graphs, dashboards, maps and tables from virtually any data and embed them on your website or blog in minutes. Anyone can do it. You don&#8217;t need to be a programmer or hire one &#8211; no language to learn, no plug-ins, no API. Your blog or website will stand out with colorful, interactive data visualizations. Bloggers using Tableau Public are averaging 3 times more reader comments. And, once on the web, anyone can interact with your graph and the data. They can re-embed your work, download the data, or create their own visualizations. Check out our gallery to see some of the cool graphs bloggers have created. Or learn how in our 5 minute video . Thank Tableau on Twitter for making ReadWriteWeb possible. Crowd Science Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we&#8217;ve struggled to get in the past. It&#8217;s important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use. Sign up to get demographic data from Crowd Science. Thank Crowd Science on Twitter for making ReadWriteWeb possible. Medill School of Journalism The Medill School of Journalism at Northwestern University offers programs that combine the enduring skills and values of journalism with new techniques and knowledge that are essential to thrive in a digital world. You might have a passion for creating finely crafted prose, or for telling stories using visual tools. Maybe you are invigorated by the possibilities of interactive publishing , or by videography for the small screen . Maybe you are an experienced professional looking to renew and retool your multimedia skills. You can find your niche in Medill&#8217;s graduate journalism program. Thank the Medill School of Journalism on Twitter for making ReadWriteWeb possible. Mashery Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery&#8217;s expertise. At the &#8220;Business of APIs&#8221; conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper &#8221; Five steps to scaling your business development using Web services &#8221; to discover how you can use APIs for your business. You can find out more about APIs and their business use at www.mashery.com . Thank Mashery on Twitter for making ReadWriteWeb possible. Rackspace Rackspace is one of the world&#8217;s largest hosting providers, but it&#8217;s also competing in the cloud computing arena. Rackspace Cloud Hosting offers a suite of services which combines a scalable web and application hosting platform (Cloud Sites) with a cloud storage solution (Cloud Files) and on demand server instances (Cloud Servers). The addition of SliceHost a popular cloud computing and hosting provider and JungleDisk, a favorite online backup service that supports Cloud files, makes the Rackspace Cloud a powerful cloud hosting solution. Explore Rackspace &#8216;s hosting and cloud computing solutions. Thank Rackspace on Twitter for making ReadWriteWeb possible. Sproutbox SproutBox is an elite team of product developers, creatives, and business experts that invest their talent full-time in start-ups. SproutBox&#8217;s new approach to venture capital has helped launch several successful companies including: CheddarGetter , a subscription billing and analytics tool; ScheduleThing , an online scheduling and reservations app; and Squad , a web-based collaborative code editor. To apply for start-up funding or find out more information visit sproutbox.com . Thank Sproutbox on Twitter for making ReadWriteWeb possible. Aplus.net Aplus.net offers a variety of services relating to Web hosting, including shared hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration. You can register for Aplus.net here . Thank Aplus.net on Twitter for making ReadWriteWeb possible. Clickatell Clickatell has over 22,000 customers utilizing our service from small mom &#038; pop outfits to large Fortune 500 companies including Avaya, Oracle, Shell, Barclays, BP, CNN, BBC and more. Here&#8217;s why you should trust us to mobilize your business: Our SMS gateway offers you wider coverage than any other SMS provider delivering messages to 600 network operators in 200 countries. Our gateway is not limited to SMS text messaging. You can also send a number of other message types including Ringtones, VCards, Binary, EMS, Unicode, Flash SMS, WAP Push, and more. Clickatell offers you direct connectivity to its core SMS gateway platform via a number of APIs (application programming interfaces) including; HTTP (internet post), SMPP , FTP , XML , SMTP (email to SMS), SOAP and COM Object . Each API has full documentation with sample code where applicable. Learn more about Clickatell here . Thank Clickatell on Twitter for making ReadWriteWeb possible. .Me .Me is a Top Level Domain of a small, south-east European country of Montenegro, which restored its independence in 21st century. Due to its unforgettable meaning and truly personal tone, most of the registration restrictions have been cancelled. Some of the prominent tech and advertising savvies recognized TLD&#8217;s potential and grabbed their .Me domain name. In less than 20 months 360.000 domains were registered by people from 200 different countries.ME is perfect for &#8221; yourname.me &#8220; blog or &#8221; yourname@surname.me &#8220; email address. It is also widely used as a call-to-action domain ( notify.me , retwt.me ) and as a social (YouAnd.Me) or community network (Missouri.Me, Oklahoma.Me). One may also choose to send a cool personal message (WillSheMarry.Me). In addition, some of the biggest companies recognized its branding potential and started using .ME for various purposes. Check out Facebook (Fb.Me), WordPress (Wp.Me), USA Today (USAT.Me), Universal Pictures (Despicable.Me) or Zappos.com (Zapp.Me).  It seems that some countries are luckier than others when it comes to domain names. Are you lucky enough to grab your own .ME? Thank .Me for making ReadWriteWeb possible. Conduit Conduit enables Web publishers to distribute their offerings both directly and through its global network of 220,000 publishers and their 100 million users. The Conduit platform is a powerful marketing tool that allows you to offer the best of your site through a custom App or Community Toolbar , send desktop alerts to your users, and much more. The Conduit platform opens a new world of content sharing. Your site visitors can add your content right to their browser by clicking on a branded 2go button that you place on your site. You can also share your content in the Conduit Marketplace , where all the publishers and users in the Conduit network can grab it. The platform has been adopted by major brands such as Fox News, iWin, Major League Baseball, TechCrunch, and Travelocity, as well as thousands of small and medium organizations in 120 countries. If you would like to Conduit your website, go to www.conduit.com . Thank Conduit on Twitter for making ReadWriteWeb possible. MyDomain.com MyDomain is a leading ICANN-accredited provider of domain name registration and online business solutions. For over 10 years, MyDomain has offered low-cost domain names and free domain services including complete DNS management. Today, sub-$10 domains without the constant upsells you&#8217;ll find at some competitors are the norm at MyDomain. MyDomain&#8217;s complete range of solutions include Web hosting and VPS hosting, email, SSL Certificates and more. Toopia Nicolas Koenig is the developer who made our beautiful iPhone app a reality. He runs an iPhone development shop from the Netherlands called Toopia . Toopia also created the Thermometer iPhone app, which enables your iPhone or iPod touch to get the current temperature based on your location. The RWW app lets you read us on the go, follow us on Twitter, share stories on Facebook and Twitter, and browse at your leasure using Read it Later and Instapaper. Download the ReadWriteWeb iPhone application here . Thank Toopia on Twitter for making ReadWriteWeb possible. The companies above pay our rents or mortgages and we appreciate it. We hope you&#8217;ll stop by their sites and see what they&#8217;ve got to offer. Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb&#8217;s? Drop us a line and let&#8217;s talk. Thanks to all our sponsors and our readers for your support! Discuss </p>
<p><img src="http://www.readwriteweb.com/images/sponsors_thankyou-1.png" title="Check Out the Companies That Make ReadWriteWeb Possible" alt="sponsors thankyou 1 Check Out the Companies That Make ReadWriteWeb Possible" /></p>
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