Archive for March 20th, 2010

ReadWriteWeb Events Guide, 20 March 2010

In the next few weeks, the ReadWriteWeb events guide will take you from New York City, to San Francisco, to Portland, Oregon. Along the way you’ll find a conference on search engine strategies, a showcase for startups, an in-depth look at the freemium business model, and a day filled with of social media case studies. How do you like your events calendar? As a world map ? As an iCal (and Google Calendar-importable) file? You can also import individual events using the link beside each entry. Know of something cool taking place that should appear here? Let us know in the comments below or contact us . Sponsor 22 – 26 March 2010: New York City Search Engine Strategies New York Conference & Expo Go beyond search at Search Engine Strategies New York . Learn the newest trends, strategic action plans, and technology that industry leaders are employing today. Our experts will trace the natural evolution of search exploring topics such as: digital asset optimization, mobile application development, transition from search to discovery and more.Book your pass today. Enter RWW15 to save 15% off the registration. Sessions include: Digital Asset Optimization Deep Dive Into Analytics Augmented Reality: It’s a Brave New World Bringing SEO In-House: The Pros and Cons Advanced B2B Search Marketing Duplicate Content & Multiple Site Issues 23 March 2010: San Francisco, California S.F. Beta 4.0 After a long winter’s hiatus, S.F. Beta is back, for its forth year straight! Join hundreds of founders, investors, developers, and technologists for a lively evening of demos, drinks, conversation, and new connections. Early bird tickets are available, and they’re going fast. Register now for discounted admission. As always, we feature startup demos all night. This time around, the theme is Search & Discovery. If you’re building the next Google (or the next Google acquisition), we want you here! Email cperry@sfbeta.com for more info. 26 March 2010: San Francisco, California Freemium Summit The first Freemium Summit is a one day event focused on exploring what it takes to succeed under the freemium business model. Across all segments of the media landscape, entrepreneurs and executives are pioneering models that combine a free offering with a premium, paid offering. This hybrid business model is one of the most exciting areas of business model innovation impacting the world of media and the Freemium Summit will explore the most important topics on the minds of leading practitioners. Confirmed Speakers: Toni Schneider, Automattic (WordPress); Matt Brezina, Xobni; Aaron Levie, Box.net; Phil Libin, Evernote; Tom Conrad, Pandora; Drew Houston, Dropbox; Ranjith Kumaran, YouSendIt; Ben Chestnut, Mailchimp; Lance Walley, Chargify; Isaac Hall, Recurly; and Lincoln Murphy, Sixteen Ventures. March 29, 2010: Portland, Oregon Social Fresh Portland The social media conference for marketers, Social Fresh is not about concept, but focused purely on case studies from the front lines. Learn what social media can really do for business bottom lines. Over the course of the day, you’ll hear from 35 speakers from companies like Intel, Ford, Comcast, Nike and many more, as well as keynote Peter Shankman. Register now and use coupon code RWW15 for 15% off. 4 April 2010: Carnegie Mellon University, Pittsburg, Pennsylvania ConnectNow TEDx CMU is an independently organized TEDx event that will be held on April 4th, 2010 at Carnegie Mellon University and will feature a full day of talks by prominent speakers as well as recorded videos from past TEDTalks. Confirmed speakers include Jonathan Fields (author, blogger and entrepreneur), Stacey Monk (founder of Epic Change, a startup nonprofit), Chase Jarvis (photographer, director and social artist) and Nathan Martin (CEO of Deeplocal, an innovation studio in Pittsburgh). The theme of the event is “Fearless”, and we are inviting speakers from cross-disciplinary backgrounds to talk about their experiences, and tell us a little about what inspires them to be fearless in the pursuit of goals. We hope to spark discussions and foster connections between participants, encouraging aspiring individuals to follow their dreams and make a difference. The event is free to attend, and the application deadline is March 21, 2010. For more information about the event, visit tedxcmu.com or email info@tedxcmu.com. You can also find TEDx CMU on Facebook or follow us on Twitter . 7 – 9 April 2010: Sydney, Australia ConnectNow ConnectNow brings together international specialists and thought leaders in social media, emerging technologies and their intersection with business. Learn how the realtime web, location based services, augmented reality, ubiquitous computing and personalised services are changing marketing and communications. Understand the importance of trust in relationship marketing and what is “social currency”. For more info email info@connectnow.net.au . 13 – 15 April 2010: Dallas, Texas PubCon South PubCon , the premier search and social media conference, features the industry’s biggest names and key players shaping the future of the Web. PubCon South will include cutting-edge panel sessions exploring tracks dedicated to search, social media and affiliate marketing, an intensive professional search and social media training program, and some of the world’s top keynote speakers. PubCon South at Dallas will also hold a one-day, two-track slate of intensive educational training programs led by some of the industry’s most respected search professionals. The event takes place at the Richardson Conference and Civic Center. Register here . 16 April 2010: Mountain View, California Under the Radar: Cloud Under the Radar: Cloud is must-attend event for dealmakers and heads of IT from large enterprises, SMBs, service providers, carriers and media companies who are responsible for helping their companies leverage new technology and innovation in the fast-evolving IT ecosystem. Join us for the 15th Under the Radar conference, featuring a hand-picked selection of the world’s most innovative cloud startups among 350 top tech, media, telcom and finance executives. For ticket and more information, visit http://undertheradarblog.com . 16 – 17 April 2010: Royal Oak, Michigan FutureMidwest FutureMidwest is the region’s largest technology and knowledge conference. Founded by Adrian Pittman, Jordan Wolfe and Zach Lipson, FutureMidwest is the fusion of two successful conferences held in Michigan in 2009 – the Module Midwest Digital Conference and TechNow. Both conferences highlighted how technology and digital tools have dramatically changed the way we do business and the effect this transition has had on companies. FutureMidwest kicks things up a notch with presentations, group breakout sessions, relationship-building opportunities and influencers who are taking action to redefine business in the digital age. Register here . April 19, 2010: St. Louis Missouri Social Fresh St. Louis The social media conference for marketers, Social Fresh is not about concept, but focused purely on case studies from the front lines. Learn what social media can really do for business bottom lines. Over the course of the day you’ll hear from 35 speakers from companies like Ford, Best Buy, Scottrade, Hardees, CMT and many more. Register now and use coupon code RWW15 for 15% off. 19 – 21 April 2010: San Francisco, California DrupalCon DrupalCon is the premier conference focused on Drupal, the award-winning open source content management framework that is galvanizing social publishing and web development today. For a registration fee of $195, attendees get three full days of sessions led by the best and brightest Drupal experts. Drupal has been downloaded over 2 million times since its inception, and project growth has doubled annually for several years. Drupal is used to deliver a wide variety of application types including blogs, wikis, community networks, digital media portals, and web content publishing and management. 26 April 2010: San Francisco, California Future of Money and Technology Summit The Future of Money & Technology Summit will bring together the best and brightest thinkers around money, including visionaries, entrepreneurial business people, developers, press, investors, authors, solution/service providers, and organizations who work where cash and commerce collide. We meet to discuss the evolving ecosystem around money in a proactive, conducive to dealmaking environment. Featured speakers include Jolie O’Dell from ReadWriteWeb, as well as representatives from Wells Fargo Bank, Kiva, SharesPost, Jambool, Founders Fund, Outright.com, SoftTech VC, and many more. Use discount code “rww” to get 10% off registration . 7 May 2010: Mountain View, California ReadWriteWeb Mobile Summit 2010 The ReadWriteWeb Mobile Summit 2010 will be an exploration of the latest Mobile development trends – both the technology and the emerging business applications. Get ready to explore, think and create the future of Mobile with the brightest in the industry, your peers! As in our last Summit, The Real-Time Web, the ReadWriteWeb Mobile Summit is an unconference. An unconference is a participant driven conference where the agenda is created on the day, in real-time and discussions are lead by conference participants. Read about the history of unconferences . We will have two main tracks at this Summit – Development and Business – so the Summit will be of interest to managers, marketers, developers, innovators, entrepreneurs and thought leaders alike. Here’s a sample of some of the topics we’ll explore in both of these tracks. Geo-location services – what can you do using location as a platform ? Commerce & Marketing – as more and more consumers use smartphones, how can businesses utilize this channel? Content, Publishing & Recommendations – the technologies and best practices. Mobile Social Networking – how to tap into communities on mobile devices. Internet of Things – the emerging opportunities from sensor and RFID data. Augmented Reality – the technology and business applications of AR. Native App vs. Browser Based – Including iPhone, Android, RIM, Palm, Windows Mobile and Symbian. Click here to register now , or to become a sponsor , or to help shape the conference . 11 May 2010: San Francisco, California FinovateSpring FinovateSpring 2010 will again showcase the most cutting-edge financial and banking technology innovations to Silicon Valley and the world. With Finovate’s signature mix of short, fast-paced onstage demos (no slides are allowed) from handpicked companies and intimate networking time with their executives, this conference packs a ton of unique value into a single day. Come see the cutting edge of banking and financial technology and network with hundreds of the leading financial executives, venture capitalists, press, industry analysts, bloggers and fintech entrepreneurs. Early bird registration rates are available. May 17 2010: San Francisco, California SF MusicTech Summit The SF MusicTech Summit will bring together 700-plus visionaries in the music/technology space – the best and brightest entrepreneurs, developers, investors, service providers, journalists, musicians and organizations who work with them at the convergence of culture and commerce. We meet to discuss the evolving music, business and technology ecosystem in a proactive, conducive-to-dealmaking environment. Enter the discount code “rww” to get 10% off . 25 – 27 May 2010: Denver, Colorado Glue Glue is the only conference devoted solely to exploring the problem-sets facing architects, developers and IT professionals in a “post-cloud” world. Glue focuses on the APIs and protocols (Twitter, Facebook, Websockets, PubSubHubBub, XMPP), formats and standards (RDF/Linked Data, JSON, Microformats, HTML5), platforms and providers (Amazon, Rackspace, Google App Engine, Salesforce.com, Eucalyptus), Identity Protocols (OAuth/WRAP, SAML, OpenID, SPML) emerging NoSQL data models (Cassandra, CouchDB, MongoDB, Riak, HBase), and other mechanisms that are building the post-cloud world. ReadWriteCloud will be blogging live from Gluecon and CloudCamp, and ReadWriteWeb’s Alex Williams will be moderating the “Managing Complexity in the Cloud” session. Please join us May 25-27 in Denver, Colorado. ReadWriteWeb readers can receive 10% off of registration by using the code “RWW12″. 15 – 16 June 2010: New York City Corporate Social Media Summit The Corporate Social Media Summit is a two day conference focused exclusively on how big businesses can take advantage of social media to enhance their marketing/comms strategy. Featuring: Practical and relevant insights from peers who have already used social media successfully 20-plus corporate speakers (including PepsiCo, Whole Foods, Dell, McDonald’s, General Motors, Citi, Johnson & Johnson), Best practice, benchmarks and practical next steps you can use to take advantage of social media in your business A tightly-focused agenda with 14 in-depth, practical workshops giving you knowledge on only the most critical business issues surrounding corporate use of social media Save $400 if you quote RWW400 when booking. Book here . 29 – 30 June 2010: London Cloud Computing World Forum The 2nd annual Cloud Computing World Forum is the perfect event to learn and discuss the development, integration, adoption and future of cloud computing and SaaS. Building on the success of the 2009 show, this two day conference and free-to-attend exhibition will provide a focused platform for the global cloud and SaaS industry. Show highlights include: Co-located with CloudCamp London Co-located with Green IT conference Free-to-attend exhibition with seminar and scenario theatre Free-to-attend evening awards presentation Hear from leading case studies on how they have integrated cloud computing and SaaS into their working practices Learn from the key players offering cloud and SaaS services Evening networking party for all attendees 5 October 2010: New York City FinovateFall FinovateFall will return to Manhattan on Tuesday, October 5 to showcase dozens of the biggest and most innovative new ideas in financial and banking technology from established leaders and hot young companies. The Fall event is the original and largest Finovate and features a single day packed with our special blend of short, fast-paced onstage demos (no slides are allowed) and intimate networking time with top executives from the innovative demoing companies. FinovateFall is a unique chance to see the future of finance and banking before your competition and find the edge you need in today’s market. Early bird registration rates are available. Download this entire events calendar in iCal format. Discuss

Weekly Wrapup: Nexus One, Facebook, Ai Weiwei, And More…

Our top story this week was about bad news for the big guys: Google, Facebook, Digg’s top users. As you catch up on the news, be sure to watch the conversation about China, tech and democracy that took place between activist/artist Ai Weiwei, Twitter’s Jack Dorsey and ReadWriteWeb’s Richard MacManus. We also continued our exploration of the significant Internet trends of 2010, including Real-Time Web, Mobile Web and Internet of Things. Note: We’ve refreshed the format for our longest running feature, the Weekly Wrapup. It now focuses more explicitly on the key trends that ReadWriteWeb is tracking in 2010, as well as giving you the highlights from the leading story of the week. Let us know your thoughts on the new format. Sponsor Story of the Week: Nexus One’s woes, spies love Facebook, top Diggers lose power Oops: Google Denied Trademark on Android Nexus One Big Changes Are Coming to Digg: More Power to Publishers, Less Power to Top Diggers How US Government Spies Use Facebook (Updated) Cartoon: Can’t Go to SXSW? We Feel Your Pain Nexus One Flopped, but Android Didn’t More coverage and analysis from ReadWriteWeb Announcing the ReadWriteWeb Mobile Summit Join us for the ReadWriteWeb Mobile Summit on May 7 in Mountain View, California as we explore the latest mobile development trends, both the technology and the emerging business applications. Be a part of the discussion on geo-location services , augmented reality , native app vs. browser-based , commerce and marketing , mobile social networking and the Internet of Things. Sponsorship enquiries: sales@readwriteweb.com , Register now for the ReadWriteWeb Mobile Summit and get early bird rates – only $295. Mobile Web Microsoft Updates Bing iPhone App and Removes It from All International iTunes Stores Blockbuster Brings New Releases to Android, Windows Mobile Phones Mobile App Marketplace: $17.5 Billion by 2012 More Mobile Web coverage Internet of Things Internet of Things Explained (Video) 6 Ways to Better Living: Inside an Internet of Things Home 8 Ways to Better Understand the Internet of Things More Internet of Things coverage Check Out The ReadWriteWeb iPhone App We recently launched the official ReadWriteWeb iPhone app . As well as enabling you to read ReadWriteWeb while on the go or lying on the couch, we’ve made it easy to share ReadWriteWeb posts directly from your iPhone, on Twitter and Facebook. You can also follow the RWW team on Twitter, directly from the app. We invite you to download it now from iTunes . Real-Time Web OneRiot Brings Its Real-Time Ads to the Web Why Wikipedia Should Be Trusted As A Breaking News Source More Real-Time Web coverage . Don’t miss the next wave of opportunity on the Web supported by real-time technology! Get ReadWriteWeb’s report, The Real-Time Web and its Future . ReadWriteStart Our channel ReadWriteStart , sponsored by Microsoft BizSpark , is dedicated to profiling startups and entrepreneurs. The Death of the Pageview Micropayments and Subscriptions: How Business Models for Startups are Shifting 6 ReadWriteStart Lists: Our Best Startup Advice ReadWriteEnterprise Our channel ReadWriteEnterprise is devoted to ‘enterprise 2.0′ and using social software inside organizations. Provider Fail: Vodafone Sells HTC Smartphone Loaded With Malware Google Apps Offers Migration for Microsoft Exchange ReadWriteCloud Our channel ReadWriteCloud , sponsored by VMware and Intel, is dedicated to Virtualization and Cloud Computing. IBM Makes A Major Move Into The Cloud; Amazon Is In Its Sights Rulers of the Cloud: Will Amazon’s Computing Fabric Become a New Economy? The Oracle Effect: Sun’s Best and Brightest Move On to New Places That’s a wrap for another week! Enjoy your weekend everyone. Discuss

The Virtualization Wars: Microsoft and Citrix v. VMware

Watch this battle unfold. The virtualization wars are just getting started. On one side we have Microsoft, which announced changes in its licensing structures this week. The change reflects an understanding that the customer wants full access to its virtualization platform and not be charged a tax for that right to access it on a PC, no matter if it is at work or in their home. And in true fashion, Microsoft is on the attack, Citrix at its side, in a full on fight with VMware for the virtualization market. Sponsor On the VMware side, we see a company ready to move into Microsoft’s customer base by offering more than virtualization as witnessed with its recent acquisition of Zimbra. VMWare is gearing up to tap into the Microsoft Exchange market by combining its virtualization technology with the Zimbra email platform. Microsoft Offers Some Flexibility Historically, Microsoft has charged for separate licenses to access Windows operating systems in a virtual desktop infrastructure (VDI) environment. Until now, there would be separate licensing fees for people to access their virtual desktops from secondary devices like home personal computers. The licensing issue in all of this gets complicated pretty fast. According to Simon Bramfitt: “Right from the start Microsoft showed that it had been listening to its customers’ feedback. As of July 1st Microsoft is rolling Virtual Enterprise Centralized Desktop (VECD) into the Windows Software Assurance (Windows SA) program. This means that anyone with Software Assurance can deploy desktops locally or in the data center at no additional cost. At the same time Microsoft is extending the remote access rights so that remote isn’t tethered to a single PC in the primary users’ home. This awareness of the fact that users want flexibility around when and where they work is the key element that has been missing from Microsoft’s virtualization strategy since day one. If this wasn’t enough, Microsoft is introducing a new desktop virtualization license called Windows Virtual Desktop Access (Windows VDA) costing $100 per year per device and aimed at organizations who are using endpoints that do not have a Windows SA license – Contractors PCs, devices that are do not run Windows (e.g., thin-clients, smart phones and Apple Macs) and yes, PCs with OEM licenses. Hang-on, isn’t that just the same as the old non-SA VECD license? More or less, yes; it’s certainly cheaper, although at $100 per year not by much. What’s more important is that Windows VDA is now a first-class citizen in the Microsoft licensing hierarchy with all the benefits of Software Assurance (e.g., 24×7 support, upgrade/downgrade rights), and as a desktop virtualization license it gets the same extended roaming rights offered to the a full member of the SA club.” VMWare, in smart retort, praises Microsoft for the move and bowing to “intense customer pressure.” Raj Mallempati , director, product marketing, calls it an opening for VMWare View. You know it’s competitive when you see this kind of rhetoric: By loosening up the restrictive desktop virtualization license policy (VECD), Microsoft has finally bowed to intensive customer pressure. This validates the acceleration in demand in the desktop virtualization industry that VMware helped start and continues to lead. Microsoft’s move here is extremely positive for the industry. But what is Citrix part in all of this? At the beginning of the year, VMWare offered the opportunity to exchange Citrix XenApp licenses for VMWare View. In response, Microsoft and Citrix announced a partnership this week aimed right at VMWare with some pretty attractive licensing deals. The promotion intends to undercut VMWare by reaching into its customer base with offers to trade in as many as 500 licenses in exchange for a Microsoft integration offered with Citrix. To kick it off, the two companies plan a 100-city tour. But what this really represents is Microsoft providing some flexibility in its virtualization licensing agreements. That move alone will help open up the market. And VMWare? The company has 80 percent of the virtualization market. Any move on its customer base should be expected. VMware’s vision for Zimbra is another matter. That’s a battle it is taking right back to Microsoft – square on its home turf. Discuss